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Oct 11, 2012

Google in industry’s “defining fight” with Apple, Schmidt says

SAN FRANCISCO, Oct 10 (Reuters) – Google Inc
Executive Chairman Eric Schmidt expects more than a billion
mobile devices around the world to be running its Android
software within a year, intensifying a battle with Apple Inc
that he called a “defining fight” of the industry.

Schmidt said there were already four times as many Android
mobile gadgets – smartphones and tablets made by the likes of
Samsung Electronics – and that the scale of the
battle between the two firms was unprecedented.

Oct 8, 2012

Facebook partners with retailers to test “want” button

SAN FRANCISCO, Oct 8 (Reuters) – Facebook Inc is
testing a feature that lets users of the social network create
“wishlists” of home furnishings, clothing and other retail
products, laying the groundwork for what some believe could be
an eventual push into e-commerce.

Facebook said it is working with seven retailers, including
Pottery Barn and Victoria’s Secret, to test the new feature that
will allow certain users to flag images of desired products by
clicking a special “want” button.

Oct 5, 2012

Facebook’s head of communications to leave company

SAN FRANCISCO (Reuters) – Joe Lockhart, Facebook Inc’s head of global communications and a former press secretary for President Bill Clinton, is leaving the social networking company, Facebook said.

Lockhart, who is the latest high-profile executive to depart Facebook following its disappointing initial public offering in May, is leaving 15 months after joining the world’s No.1 social network.

Oct 4, 2012

Google warns of more Motorola cuts, revises up third quarter bill

By Alexei Oreskovic

(Reuters) – Google Inc raised its estimate of the cost of job cuts at its money-losing Motorola Mobility unit in the third quarter and warned of “significant” additional charges from further restructuring.

Severance-related charges at its mobile phone unit will be 9 percent higher at $300 million, Google said, adding the bill may rise another $40 million in the quarter after the exit of facilities and markets.

Oct 4, 2012

Google warns of more Motorola cuts, revises up Q3 bill

Oct 4 (Reuters) – Google Inc raised its estimate of
the cost of job cuts at its money-losing Motorola Mobility unit
in the third quarter and warned of “significant” additional
charges from further restructuring.

Severance-related charges at its mobile phone unit will be 9
percent higher at $300 million, Google said, adding the bill may
rise another $40 million in the quarter after the exit of
facilities and markets.

Oct 3, 2012

Facebook lets U.S. users pay to boost visibility of postings

SAN FRANCISCO, Oct 3 (Reuters) – Facebook Inc is
letting users in the United States pay a fee to boost the
visibility of their postings on the social network, the
company’s latest effort to look beyond advertisers for revenue.

The promoted-posts-for-users feature, which Facebook began
offering as a test on Wednesday to a limited number of its U.S.
users, ensures that a comment or photo shared by a Facebook
member gets prominent billing in their friends’ newsfeeds.

Oct 2, 2012

LinkedIn seeks wider use with ability to “follow”

SAN FRANCISCO (Reuters) – Professional social network LinkedIn Corp will let its users “follow” and receive updates from people outside their personal contact list, a move that could entice users to spend more time on its website.

The new feature, which LinkedIn announced on Tuesday, takes a page from other popular social networks such as Twitter and Facebook Inc, where users can check for updates from leaders, celebrities and others with large numbers of followers,

Oct 1, 2012

Yahoo CEO to return to office one-two weeks after birth of first baby

SAN FRANCISCO (Reuters) – Yahoo Inc Chief Executive Marissa Mayer, three months into a nascent effort to revamp the struggling Web company, could be back in the office in one week, following the birth of her first child on Sunday.

The 37-year-old Mayer will work from home and continues to lead the company and “is involved in all critical decisions making,” a Yahoo spokeswoman said on Monday.

Oct 1, 2012

Yahoo CEO to return to office 1-2 weeks after birth of 1st baby

SAN FRANCISCO, Oct 1 (Reuters) – Yahoo Inc Chief
Executive Marissa Mayer, three months into a nascent effort to
revamp the struggling Web company, could be back in the office
in one week, following the birth of her first child on Sunday.

The 37-year-old Mayer will work from home and continues to
lead the company and “is involved in all critical decisions
making,” a Yahoo spokeswoman said on Monday.

Oct 1, 2012

Facebook’s new pitch to brand advertisers: forget about clicks

SAN FRANCISCO (Reuters) – Facebook Inc, stung by doubts that advertising on the social network delivers enough bang for the buck, is preparing to unveil data to counter its critics and show that “clicks,” the current metric of choice, tell only half the story.

The world’s No. 1 social network, embarrassed just days before its IPO when General Motors declared it was pulling the plug on all paid advertising on its network, will argue that big-brand marketers should abandon the industry’s obsession with numbers of clicks and focus on more effective advertising techniques.

    • About Alexei

      "I write about Internet companies including Google, Yahoo and Facebook. I’ve covered technology and business for more than ten years at publications including TheStreet.com, CNET and The Industry Standard magazine."
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