from MediaFile:

Tech wrap: Google fined over drug ads

August 24, 2011

Google has agreed to pay $500 million to settle a probe into ads it accepted for online Canadian pharmacies selling drugs in the United States, the U.S. Justice Department said on Wednesday. The forfeiture is one of the largest ever in the United States, according to the DOJ. It represents Google's revenue from Canadian pharmacy advertisements to U.S. customers through Google's AdWords program and Canadian pharmacies' revenue from U.S. sales.

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Tech wrap: How bold is the new BlackBerry?

May 2, 2011

RIM showed off a new version of its BlackBerry Bold phone with upgraded software, aiming to regain its stride after last week's profit warning and other recent stumbles. RIM also said it will manage corporate and government communications sent using Apple's iPhone and iPad, and devices running Google's Android software, through its secure BlackBerry Enterprise Server.

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Super Bowl Monday: The view from armchair copywriters

February 7, 2011

Ahhh, Super Bowl Monday. The hangovers. The salsa stains on the sofa. The dreams of winning your office betting pool crushed. And the ad reviews. Yes, today is the day when everyone -- many with little or no connection to advertising, football or tastemaking -- puts out a list of the top Super Bowl commercials. Some are better than others. USA Today's Super Bowl Ad Meter is probably the best known (and this morning had Bud Light's Dog Sitter ad ranked tops). But two others that are very good gauges of the winners/losers of the Ad Bowl are TiVo and the Kellogg Super Bowl Advertising Review.

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Blockbuster sees its digital future

March 25, 2009

Here's the thing about Blockbuster: like other cultural icons, its synonymous with its service -- renting movies from a local store.

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CES: TiVo’s Tom Rogers stands up for show

January 10, 2009

TiVo, the small company with the big brand name and tiny marketing budget, has long used CES as a primary showcase for its new products and initiatives.

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Blockbuster throws its hat into the set-top box ring

November 25, 2008

Blockbuster got into the set-top box game right in time for the holiday season with a new digital media player that brings fewer but newer titles from the Web to TV six months after arch rival Netflix launched its $99 Roku set-top box. Netflix followed that launch with similar partnerships with Tivo, Samsung, LG Electronics and Microsoft.

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Bill Gates + Jerry Seinfeld = What?!!???

September 5, 2008

microsoft.jpgJerry Seinfeld, a huge marketing budget, and well-respected agency Crispin Porter + Bogusky would seem a recipe for success. Unfortunately for Microsoft, which kicked off a $300 million advertising campaign last night, the first commercial debuted to lukewarm reviews.

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TiVo CEO: Subscribers will come

September 3, 2008

ParrotsA couple of years ago, if you had suggested TiVo and DirecTV would ever kiss and make up -- after DirecTV dumped TiVo in favor of DVRs by NDS (then a cousin in the News Corp Family) -- you might have said it was as likely as "90210" coming back to TV.

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Heard this before? Music industry isn’t sold on iTunes

August 28, 2008

kid-rock.jpgOnce again, record companies are questioning the wisdom of selling music on iTunes. This time, the griping shows up the Wall Street Journal.

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For your video viewing pleasure…

August 27, 2008

buffy.jpgGood news for fans of guilty pleasure shows like "Buffy the Vampire Slayer", "Felicity" or "Dawson's Creek" - TheWB.com is about to be up and running. With those shows and others, the website hopes to bring in those 18-34 year-olds so loved by advertisers.