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Mar 6, 2007 19:22 EST

tesco.jpg   British grocer Tesco’s move into the U.S. market is likely to be evolutionary and influence how other food retailers address the U.S. market.
    Those are the thoughts of H.J. Heinz Co. Chairman and Chief Executive William Johnson.
    Tesco, the largest retailer in Britain, is set to open its “Fresh & Easy Neighborhood Market stores this year, initially targeting Las Vegas, Los Angeles, San Diego and the greater Phoenix area.
    “We’ll be very interested to see the Tesco experiment on the West Coast, very interested, because I think Tesco is an outstanding retailer. It will be interesting to see how that plays out,” Heinz Chairman and CEO William Johnson said at the Reuters Food Summit in Chicago.
    “It’s going to be an evolution in the way that American consumers buy products and that the retail trade is going to have to address.”
    Johnson’s comments were made at the Reuters Food Summit in Chicago. The summit continues through Thursday.

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