Comments on: Sirius investors should heed the Pandora challenge Mon, 26 Sep 2016 03:26:00 +0000 hourly 1 By: hybrididentity Wed, 20 Oct 2010 16:40:07 +0000 Although I have previously been bullish on Sirius XM on my blog ProofTrader, I have just discovered Pandora and am trying to figure out if there is any way to buy in. Not to say that Pandora will be the end of Sirius, but for instance I might cancel the $2.95/mo I currently pay to Sirius for premium internet and instead give that money to Pandora for their ad-free higher quality service. Similarly priced at $36/year. But what if I could then get Pandora in my car without having to use my phone? I am enough of an audiophile to want *both in my car really, but many people would opt for Pandora at that point. So I agree with this article, in that Pandora will eventually make a big splash.