Cash not culture to decide Cadbury fate

November 30, 2009

By positively encouraging a white knight counter-offer to Kraft's cash and share bid, Cadbury's CEO and his advisers are working on the premise that this is the best way of squeezing a higher price out of Kraft.

Cadbury/Ferrero, a sweet dream

November 17, 2009

There is some logic to a combination. Analysts at Nomura estimate the two companies could deliver savings of 350 million pounds ($587 million), some 3 percent of their joint sales -- not far behind Kraft's $625 million synergy target.