Breakingviews

Microsoft tablet suffers from lack of greatness

June 19, 2012

The software giant’s latest foray into consumer gadgets looks better than earlier attempts - remember Zune? That’s good, as a growth of mobile devices leaves it no choice but to compete with Apple and Android. But while its tablets show some promise, that’s probably not enough.

Apple results shrink iPad mini’s relevance

October 25, 2012

Hawking nearly 27 mln iPhones last quarter dwarfs all the hoopla around the launch of the tinier tablet, which may sell about the same amount in a year. Moreover, iPad margins don’t compare – and the mini’s will be smaller still. The phone still energizes the Apple ecosystem.

Apple’s iSlate overflows with expectations

January 6, 2010

Betting against Steve Jobs is rarely a good idea and investors have high hopes the much anticipated gadget will do what the iPod and the iPhone have already done for Apple.