Bouncing back

January 27, 2010

Figure 0.1

Being bullish is, of course, part of the job if you are a CEO.

But sentiment really is improving. The annual PricewaterhouseCoopers survey of 1,200 industry bosses from 52 countries shows a nice pick in in the short- and long-term confidence curves, with 31 percent of those questioned now “very confident” about revenue prospects for the next 12 months and 81 percent plain-vanilla confident.

More remarkable, perhaps, confidence about sales looking out 3 years is now back up around its historic highs.

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