Environment Forum
Global environmental challenges
from Raw Japan:
Mercedes? No thanks, I’ll take a hybrid
“I hope the next three months will be better for you than the last three," Czech ambassador Jaromir Novotny told a gathering of Japanese car importers last month.
The way things are going, he'll be hoping against hope.
In April, Japan introduced an “eco-car” tax incentive that has left all foreign car brands such as Volkswagen, Mercedes-Benz and BMW, neatly outside the fence of eligibility.
It’s the last thing they need in a market that’s already full of quirks that make life difficult for non-Japanese car brands: the existence of a huge and unique 660cc microcar segment, convoluted recycling laws and stringent regulations against what type of materials can be used in fuel tanks, to name just a few.
No one is complaining about incentivising low-emission cars. But what rankles outsiders is that the perks are based on an outdated fuel economy testing method that critics say is a poor reflection of real-life driving.

