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via DealZone

Deals wrap: Pricing Prada

Prada is pricing its initial public offering in Hong Kong to raise up to $2.6 billion and give the maker of luxury bags and Miu Miu dresses a value higher than its European peers, a source said.

With Europe’s market for new stock market listings in the doldrums, some bankers and investors say larger IPO discounts are the answer. Easier said than done, write Kylie MacLellan and Tommy Wilkes.

Jun 6, 2011