Our coverage of worldwide events
As we reported, the race between competing formats for future DVDs appears to be wide open. Judging by this photo of a Sony Blu-ray player on display at CeBIT however, if anyone can come up with an HD DVD player that consumers can actually touch then that format may have a leg up.
(Photo: Niclas Mika)
Christian Morales (left), Vice President Sales and Marketing Group, General Manager Europe, Middle East and Africa for Intel, and Bill Mitchell, a vice president at Microsoft, holding the first Ultra Portable Personal Computers, or UMPCs.
Photo taken with Sony Cybershot. Reuters/Lucas van Grinsven
How do you stand out of the crowd when everyone makes cool flat television? You make them look cooler, like the design-award winning Neovo TV which hovers on an elegantly folded strip of metal.
In the ferociously competitive consumer electronics industry, where the components inside the products are too similar to distinguish products from each other, design is becoming ever more important. This is why Korean challengers of the Japanese consumer electronics elite have hired hundreds of designers around the world in recent years.
If you don’t know by now that the soccer World Cup finals will be held in Germany in three months then you are either a hermit without cable, or a citizen of a country where football refers to a sport where using your hands is the preferred way to pass the ball rather than a sure way out the game.
At CeBIT football, or soccer, is part of almost every other megabooth. Mobile phone maker BenQ Siemens laid out a pitch where visitors can practice their passing. At one of the many Samsung booths, visitors can relive the ultimate challenge of a penalty shoot-out.
These three pictures are of objects you might not expect to see at the world’s biggest electronics trade fest. They’re here to teach the geeks visiting CeBIT something about “good design”, or more specifically in this case “Universal Design”.
The objects are on show at the stand of International Forum Design, a respected design group that hands out awards at CeBIT every year. Universal Design is a school within IFD which promotes the design of objects in such a way that they can be used by everyone, young and old, fit or not.
Stay tuned to this link this week as Reuters correspondents blog the annual CeBIT technology fair live from freezing Hanover Germany.
CeBIT, which runs from March 9-15, is the world’s biggest telecoms and electronics fair. Now in its 20th year, CeBIT expects to attract more than 6,000 exhibitors and around half a million visitors this year, about the same number as in 2005.