Mriganka Dadwal knows everything about the Ramayana, the ancient Hindu epic that tells the story of warrior-god Rama and the abduction of his wife Sita by the powerful demon king Ravana.

The journalist-turned-entrepreneur says she would love to read the epic from the point of view of the vanquished Ravana. And now she can.

With several mythological tales getting a modern makeover and imaginative retellings crowding bookshelves, Dadwal and millions of urban, educated Indians who prefer to read in English have more choices than ever before.

The trend spells good times for bestselling Indian writers such as Amish Tripathi, Ashwin Sanghi and Ashok Banker who are wooing readers with characters cast in a human mould amid a masterful weaving of mythology and suspense.

"They talk about Indian mythology, they talk about stuff which has hitherto been unheard of," says Dadwal, 32. "It's different from the palette which was already available."