Hollywood has long considered itself an eco-friendly community, so it’s only fitting to look closer at their green activities on Earth Day. Show business newspaper The Hollywood Reporter recently compiled a list of some of the environmental actions of media and other companies.  

–  1000 CDs and DVDs recycled each week by Willam Morris Agency’s Beverly Hills office.

–  50 film and television projects guided to more sustainable productions over the past three years by the Environmental Media Assn. 

–  6,596  trees saved by NBC Universal by preventing 404 tons of paper and other recyclables from going into a landfill in December and January.

– 50% growth in 2007 of online buzz relating to environmental sustainability, according to Nielsen Online.

– 15 productions currently serviced by CineGreen, a new LA-based outfit that provides free recycling services to film and TV sets.

– 1000 trees given away to 20th Century Fox employees at a recent Earth Day event on the Fox studio lot.

– 500,000 water bottles saved by using recycled plastic for the DVD trays on Lionsgate’s  initial production run of “Weeds” Season 3.

– 50 million DVDs recycled by the Walt Disney Studios’ home entertainment division in 2007. 

– 7 Full-time Warner Bros. employees charged with picking up and donating recyclable materials.