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	<title>Comments on: How the NYT should construct its paywall</title>
	<atom:link href="http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/feed/" rel="self" type="application/rss+xml" />
	<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/</link>
	<description>A slice of lime in the soda</description>
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		<title>By: SFGary</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11338</link>
		<dc:creator>SFGary</dc:creator>
		<pubDate>Thu, 21 Jan 2010 07:24:38 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11338</guid>
		<description>You suggest some very good models but how about just a flat amount, say $25 a year for people who use the site a lot and free to its paper subscriber? By a lot I mean 30-50 page views every day. Or as a commenter responding to the Jarvis/Buzzmachine diatribe suggested the Pandora model of a nominal sum of 99cents/month supported by ads and a full access @ $35 w/o ads.

I do agree that they should develop a model that is painless for its userbase. I am a big fan but if they start locking content like FT or WSJ and go beyond my dollar threshold I&#039;ll go elsewhere even though there&#039;s very few reliable national news sites in the U.S.</description>
		<content:encoded><![CDATA[<p>You suggest some very good models but how about just a flat amount, say $25 a year for people who use the site a lot and free to its paper subscriber? By a lot I mean 30-50 page views every day. Or as a commenter responding to the Jarvis/Buzzmachine diatribe suggested the Pandora model of a nominal sum of 99cents/month supported by ads and a full access @ $35 w/o ads.</p>
<p>I do agree that they should develop a model that is painless for its userbase. I am a big fan but if they start locking content like FT or WSJ and go beyond my dollar threshold I&#8217;ll go elsewhere even though there&#8217;s very few reliable national news sites in the U.S.</p>
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		<title>By: maxturbo</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11278</link>
		<dc:creator>maxturbo</dc:creator>
		<pubDate>Tue, 19 Jan 2010 18:47:35 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11278</guid>
		<description>Internet content is not free.  I pay about $60/month for my internet content.  The problem is that ALL the money is going to the distributor (service provider).  Granted I&#039;m paying for high speed pipes, but I certainly would care for those pipes if there was nothing to view, read or hear.  Certainly, this &#039;&#039;meter&#039;&#039; way of calculating internet use is fair, but they should collect the insanely rich providers.

Why can&#039;t Murdoch and friends take their fight elsewhere?</description>
		<content:encoded><![CDATA[<p>Internet content is not free.  I pay about $60/month for my internet content.  The problem is that ALL the money is going to the distributor (service provider).  Granted I&#8217;m paying for high speed pipes, but I certainly would care for those pipes if there was nothing to view, read or hear.  Certainly, this &#8221;meter&#8221; way of calculating internet use is fair, but they should collect the insanely rich providers.</p>
<p>Why can&#8217;t Murdoch and friends take their fight elsewhere?</p>
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		<title>By: Matthew_Saroff</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11275</link>
		<dc:creator>Matthew_Saroff</dc:creator>
		<pubDate>Tue, 19 Jan 2010 18:01:04 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11275</guid>
		<description>Newspapers have been giving away content for free to readers for generations.

What the readers have paid for is a portion of the cost of putting ink on paper.

Advertisers pay for content.

The problem in newspapers is two fold:
* The bean counters have been systematically cutting the quality of the product to make quarterly numbers.
* Their most profitable section, classifieds, is having its lunch eaten by Craigs List, etc.</description>
		<content:encoded><![CDATA[<p>Newspapers have been giving away content for free to readers for generations.</p>
<p>What the readers have paid for is a portion of the cost of putting ink on paper.</p>
<p>Advertisers pay for content.</p>
<p>The problem in newspapers is two fold:<br />
* The bean counters have been systematically cutting the quality of the product to make quarterly numbers.<br />
* Their most profitable section, classifieds, is having its lunch eaten by Craigs List, etc.</p>
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		<title>By: Bob_in_MA</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11249</link>
		<dc:creator>Bob_in_MA</dc:creator>
		<pubDate>Tue, 19 Jan 2010 03:21:27 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11249</guid>
		<description>What&#039;s really amazing, is that both the method to circumvent the WSJ&#039;s paywell and that of the FT are simple bugs. I dealt with that in 1999, it isn&#039;t rocket science. 

The main reason newspapers haven&#039;t been able to make money on their Web sites is that they are run by idiots. I remember reading 3-4 years ago that the NYT&#039;s Web site was bragging that they had reached break-even. But that was only if one assumed that all the content they received was free! If they had given me the contents of the NYT, I would have been profitable within a week.</description>
		<content:encoded><![CDATA[<p>What&#8217;s really amazing, is that both the method to circumvent the WSJ&#8217;s paywell and that of the FT are simple bugs. I dealt with that in 1999, it isn&#8217;t rocket science. </p>
<p>The main reason newspapers haven&#8217;t been able to make money on their Web sites is that they are run by idiots. I remember reading 3-4 years ago that the NYT&#8217;s Web site was bragging that they had reached break-even. But that was only if one assumed that all the content they received was free! If they had given me the contents of the NYT, I would have been profitable within a week.</p>
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		<title>By: Matthew_Saroff</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11242</link>
		<dc:creator>Matthew_Saroff</dc:creator>
		<pubDate>Mon, 18 Jan 2010 19:15:42 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11242</guid>
		<description>Ummmm....Which cookies do you delete on the FT.com site to bypass the firewall?

I just use rotating throw away email addresses, but deleting a specific cookie would be more convenient.</description>
		<content:encoded><![CDATA[<p>Ummmm&#8230;.Which cookies do you delete on the FT.com site to bypass the firewall?</p>
<p>I just use rotating throw away email addresses, but deleting a specific cookie would be more convenient.</p>
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		<title>By: Statman</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11241</link>
		<dc:creator>Statman</dc:creator>
		<pubDate>Mon, 18 Jan 2010 18:57:12 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11241</guid>
		<description>The FT paywall is in fact completely porous.  The metering works via a cookie -- when you reach your quota, just delete the cookie and get a fresh quota.  It&#039;s even easier than defeating the WSJ paywall, which is done by googling the article title.</description>
		<content:encoded><![CDATA[<p>The FT paywall is in fact completely porous.  The metering works via a cookie &#8212; when you reach your quota, just delete the cookie and get a fresh quota.  It&#8217;s even easier than defeating the WSJ paywall, which is done by googling the article title.</p>
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		<title>By: Bob_in_MA</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11237</link>
		<dc:creator>Bob_in_MA</dc:creator>
		<pubDate>Mon, 18 Jan 2010 17:04:07 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11237</guid>
		<description>I think any pay-per-article meter system is doomed. Who wants to keep track of a dozen different meters at different media sites?

I think the newspaper sites should be allowed an antitrust exemption to form consortiums. Say you combined the NYTimes, the WashPost, papers from Europe, Asia, etc., and then charged $150/year and divided the proceeds based on page views.</description>
		<content:encoded><![CDATA[<p>I think any pay-per-article meter system is doomed. Who wants to keep track of a dozen different meters at different media sites?</p>
<p>I think the newspaper sites should be allowed an antitrust exemption to form consortiums. Say you combined the NYTimes, the WashPost, papers from Europe, Asia, etc., and then charged $150/year and divided the proceeds based on page views.</p>
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		<title>By: MattF</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11233</link>
		<dc:creator>MattF</dc:creator>
		<pubDate>Mon, 18 Jan 2010 13:25:30 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11233</guid>
		<description>It&#039;s hard to discriminate between different kinds of links. Would a &quot;linked articles are free&quot; policy work with links from Google or Wikipedia? What if you bookmark an article and then go back to it? What if you go to an article from a cached link?

I think that, to be technically robust, discrimination between links has to as simple as possible and on the server side. So, e.g., front-page, day-of-publication articles are free (which makes sense because they are the most attractive to advertisers), but everything else is micro-metered.</description>
		<content:encoded><![CDATA[<p>It&#8217;s hard to discriminate between different kinds of links. Would a &#8220;linked articles are free&#8221; policy work with links from Google or Wikipedia? What if you bookmark an article and then go back to it? What if you go to an article from a cached link?</p>
<p>I think that, to be technically robust, discrimination between links has to as simple as possible and on the server side. So, e.g., front-page, day-of-publication articles are free (which makes sense because they are the most attractive to advertisers), but everything else is micro-metered.</p>
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		<title>By: BasabPradhan</title>
		<link>http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/comment-page-1/#comment-11227</link>
		<dc:creator>BasabPradhan</dc:creator>
		<pubDate>Mon, 18 Jan 2010 04:37:13 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/2010/01/18/how-the-nyt-should-construct-its-paywall/#comment-11227</guid>
		<description>&quot;At the FT, by contrast, the meter slams down a hard paywall after you’ve reached n pageviews in a given month, and then charges you a very large sum for the n+1th pageview. That’s stupid, because no single pageview is worth that much to a reader.&quot;

The FT system worked on me. I eventually succumbed, even though I get the print version as well. (website access is extra, which is a bummer)

However, the performance of ft.com is pathetic. It can take 20 seconds for the home page to load. Not a patch on NYT or WSJ.</description>
		<content:encoded><![CDATA[<p>&#8220;At the FT, by contrast, the meter slams down a hard paywall after you’ve reached n pageviews in a given month, and then charges you a very large sum for the n+1th pageview. That’s stupid, because no single pageview is worth that much to a reader.&#8221;</p>
<p>The FT system worked on me. I eventually succumbed, even though I get the print version as well. (website access is extra, which is a bummer)</p>
<p>However, the performance of ft.com is pathetic. It can take 20 seconds for the home page to load. Not a patch on NYT or WSJ.</p>
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