Comments on: Ordering expensive wine by mistake http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/ A slice of lime in the soda Sun, 26 Oct 2014 19:05:02 +0000 hourly 1 http://wordpress.org/?v=4.2.5 By: television sets http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/comment-page-1/#comment-55159 Thu, 16 Oct 2014 08:06:36 +0000 http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/#comment-55159 Using the author, I could recover the additional value to create each within a few days. That sounds great, especially with all the rising costs of an electrical current these days.

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By: azxcvbnm321 http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/comment-page-1/#comment-11646 Sat, 30 Jan 2010 03:07:13 +0000 http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/#comment-11646 KenInIL, the problem of being offended is huge if it’s a high end restaurant, customers expect to be pampered and treated as if they were rich and famous, even if they’re not. People are willing to pay several times more for food not several times as good in part due to the better overall experience which includes better service. There’s really nothing worse than poor service at a high end restaurant because the diner expects it–he’s paid for it and feels ripped off, even if the food was great. You only need to check the comments on restaurant reviews to confirm that service is increasingly important as the price of a meal increases.

I think a better analogy to carding for alcohol which is mandated by law, is to profile for terrorists at airports and other high density public places. There is no doubt that most people would be greatly offended by profiling even if the officer was tactful about it–I do not want to be profiled at a high end restaurant either.

There’s no reason to be snotty over social signaling. Social status always has and always will be important to humanity (I should say as long as women find higher social status to be appealing).

According to another commentator on another board, Screaming Eagle for $2000 at a restaurant was a bargain. Another had this to say,

“To Garbanzo. Restaurants are allocated 3 to 6 bottles a year of wines such as Screaming Eagle. It is an investment for them with an expected return. They can not comp the profit away and then just get another bottle later. The guest made the mistake of not reading the listed price.
— tspoon64 “

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By: DavidBoston http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/comment-page-1/#comment-11560 Wed, 27 Jan 2010 20:11:47 +0000 http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/#comment-11560 but did you like the wine?

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By: KenInIL http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/comment-page-1/#comment-11549 Wed, 27 Jan 2010 15:31:42 +0000 http://blogs.reuters.com/felix-salmon/2010/01/26/ordering-expensive-wine-by-mistake/#comment-11549 azxcvbnm321, I think that the proposed policy is more like getting carded when you buy alcohol – it’s done all the time, not just when the customer doesn’t “look right.” That protects the store from being sued for discrimination. Of course, that doesn’t solve the problem of people being offended by the policy.

I must say, though, I don’t see the real problem when the wine is mis-ordered. Just charge for the wine they ordered, and top up the expensive bottle with something else. From the way Felix describes it (“an enormous part of the the pleasure they get is a simple function of the amount of money that they’re paying”), the quality of the wine doesn’t matter, only the knowledge that you are drinking a $1000 bottle of wine. Social signaling at its finest.

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