Comments on: The more you know, the better it tastes http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/ A slice of lime in the soda Sun, 26 Oct 2014 19:05:02 +0000 hourly 1 http://wordpress.org/?v=4.2.5 By: onotoman http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-36341 Mon, 27 Feb 2012 07:37:01 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-36341 I wonder if it turns up in tea, will this whole practice include knowing where the particular silver tea set we are drinking from is made etc. I feel that such things take the fun out of enjoying a drink because you will often find yourself unimpressed and unable to enjoy drinking it just because it is not of a particular origin. But if you actually opened your mind, you would find that sometimes what others think is not good might just be your cup of tea, no pun intended!
http://www.acsilver.co.uk/shop/pc/Four-P iece-Tea-Coffee-Sets-Services-c97.htm

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By: associatesmind http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16581 Sat, 10 Jul 2010 12:25:35 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16581 Haha. Well said wcw.

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By: derino http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16472 Wed, 07 Jul 2010 14:19:11 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16472 This inevitably makes me think of Danny intoning to Withnail: “this grass is the finest in the Western hemisphere. It’s grown at exactly 2,000 feet above sea level. I have it flown in from my man in Mexico. His name’s Juan”. Clearly also a man decades ahead of his time.

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By: wcw http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16444 Tue, 06 Jul 2010 19:08:47 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16444 Funny thing, when you again mentioned the truism that ‘[t]he more you know about your beverage, the better it tastes,’ it finally clicked for me: that’s not how taste (for coffee, or wine, or music, or anything) works for me. The best possible experience for me is discovery: tasting something new and discovering it is delicious. My urge to learn about origins follows discovery. Details still matter. In the initial purchasing decision, they serve as proxies to improve my chances. Thereafter, they’re a pleasure in their own right: so this is how they do it. Yum.

To take this from the personal to the general, I’d suggest that there is indeed a discovery-seeking population adhering to any art form. They’re among the kids you see in the dingy rock clubs or puttering through wine shop discount racks asking about unfamiliar bottles. There are a whole lot more kids jumping up and down at big pop shows or ponying up for a bottle of Dom or Krug, and I want to take nothing away from those experiences. But I think maybe there’s room for a halfway backlash to this analysis of tastes.

Full disclosure: I like coffee. I would happily try cat-excreted beans given the opportunity, but then I enjoy things like bee vomit mixed into bacteria-infested milk (aka honey in yogurt). If something is good, it’s good.

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By: MarshalN http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16436 Tue, 06 Jul 2010 17:28:28 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16436 And hsvkitty — polyphenols, IMO, is just another story to tell to sell you stuff. If you don’t like the taste/smell, you shouldn’t be drinking it.

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By: MarshalN http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16435 Tue, 06 Jul 2010 17:26:55 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16435 Actually, there is also bug-excrement tea. It’s actually not that bad.

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By: hsvkitty http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16425 Tue, 06 Jul 2010 15:44:02 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16425 Thank you Bryan x, that laugh went well with my morning coffee… made from freshly ground beans of my own unique blend of premium mountain beans; the aroma alone would make a coffee aficionado salivate to taste!

And of course if you have not taken the quiz at http://coffeeuniverse.com/ then you have no business even commenting … Vile tea drinker!

(I drink it for the polyphenals and so drink it black and strong. The casein in dairy products bind to the polyphenols and render them less available. And I drink copious amounts of green tea for the same reason. I do love the aroma more then the taste.)

Isn’t the brain an incredible thing? I imagine that same part of the brain is responsible for the decision making that makes some stocks irresistable … the medial prefrontal cortex.

This post might have some links to your last post, whereby buying something is not necessarily a need or even want, but you choose it because you identify with it.

http://www.scientificamerican.com/articl e.cfm?id=neuromarketing-brain

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By: bryanX http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16420 Tue, 06 Jul 2010 13:11:00 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16420 We can be convinced to eat crap-on-a-stick.

And also demand it and pay top dollar.

People do exactly that for coffee made from beans that have emerged from a “monkey cats” anus.

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By: MarshalN http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16419 Tue, 06 Jul 2010 12:37:59 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16419 It already exists in tea, just not as much in the Western world.

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By: Curmudgeon http://blogs.reuters.com/felix-salmon/2010/07/06/the-more-you-know-the-better-it-tastes/comment-page-1/#comment-16418 Tue, 06 Jul 2010 12:24:13 +0000 http://blogs.reuters.com/felix-salmon/?p=4563#comment-16418 I confess that I’ve never understood our addiction to coffee (I’ve never tasted it; the smell is repugnant to me). But this sort of thing just seems to take that addiction to the height of absurdity.

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