Comments on: The bizarre wedding of WaPo and Bloomberg

By: Eric_H

Eric_H — Wed, 14 Jul 2010 17:34:31 +0000

I’d guess that we’ll see a ramping up of Bloomberg content. The WaPo’s business section has always been incredibly bad and its demotion to a few pages in the back of the A section has only made it worse. They may eventually outsource just about the whole thing, and that would be good.

By: MattF

MattF — Wed, 14 Jul 2010 15:23:54 +0000

Another way in which this doesn’t make sense is that, about two months ago, the WaPo launched a paper-only, local business section that one subscribes to as an optional addition to your normal paper subscription. There’s no strategy here, just throwing stuff against the wall and hoping something will stick.

By: gringcorp

gringcorp — Wed, 14 Jul 2010 15:20:25 +0000

I read a copy of Businessweek the other day, the first since its acquisition by Bloomberg. I really liked the design, but two things really annoyed me. The first was those little “bottom line” summaries, which didn’t seem to say anything the standfirst didn’t already do. The second was all the writers trying to get round the Bloomberg ban on the word “but”, by just starting a new sentence with “Still…”

In a weird way it’s heartening that keeping traders happy is a lucrative occupation, but a difficult one to adapt to other audiences.

By: niubi

niubi — Wed, 14 Jul 2010 15:16:18 +0000

any desperation involved is likely on the washington post side, not bloomberg’s. remember that bloomberg has syndicated news into newspapers for over a decade, and onto some web sites for several years. WaPo business section weak and getting weaker, and they do not have the resources to do anything but cut and outsource

the implementation does leave a lot to be desired