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	<title>Comments on: The taco-truck mystery</title>
	<atom:link href="http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/feed/" rel="self" type="application/rss+xml" />
	<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/</link>
	<description>A slice of lime in the soda</description>
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		<title>By: elpollorey</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-37431</link>
		<dc:creator>elpollorey</dc:creator>
		<pubDate>Thu, 29 Mar 2012 09:16:25 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-37431</guid>
		<description>Food trucks are cool particularly the  ones with great recipes and organic ingredients. Finding good tacos can be hard but the way it is cooked and served is how it is redefined.</description>
		<content:encoded><![CDATA[<p>Food trucks are cool particularly the  ones with great recipes and organic ingredients. Finding good tacos can be hard but the way it is cooked and served is how it is redefined.</p>
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		<title>By: NealCampbell</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36883</link>
		<dc:creator>NealCampbell</dc:creator>
		<pubDate>Fri, 16 Mar 2012 21:59:05 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36883</guid>
		<description>For me, the key is street-style tacos. Street tacos are so much better than tacos Americans typically eat. Fewer sit-down restaurants serve authentic, street-style tacos, but when I&#039;ve found ones that do, they&#039;re as good as from a truck.</description>
		<content:encoded><![CDATA[<p>For me, the key is street-style tacos. Street tacos are so much better than tacos Americans typically eat. Fewer sit-down restaurants serve authentic, street-style tacos, but when I&#8217;ve found ones that do, they&#8217;re as good as from a truck.</p>
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		<title>By: mfooz</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36814</link>
		<dc:creator>mfooz</dc:creator>
		<pubDate>Thu, 15 Mar 2012 01:50:09 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36814</guid>
		<description>The taste of a taco is inversely proportional to the distance between the grill and the mouth.</description>
		<content:encoded><![CDATA[<p>The taste of a taco is inversely proportional to the distance between the grill and the mouth.</p>
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		<title>By: SelenesMom</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36813</link>
		<dc:creator>SelenesMom</dc:creator>
		<pubDate>Thu, 15 Mar 2012 00:38:49 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36813</guid>
		<description>Felix, you are such a funny and charming man.  

Of course this age-old question will not get settled by you posting it on a blog.  Why not set out to answer it for yourself by traveling to a few places known for food trucks and seeking an epiphany?

Los Angeles has been all excited about a mobile Korean taco truck for some time now.  Portland is getting famous for its  &quot;pods&quot; of trucks that soon may even serve wine and beer.  And if you go to Albuquerque, you could write a whole article just by going around asking people, &quot;I heard there used to be a truck called Dave&#039;s Not Here, what&#039;s that?&quot;</description>
		<content:encoded><![CDATA[<p>Felix, you are such a funny and charming man.  </p>
<p>Of course this age-old question will not get settled by you posting it on a blog.  Why not set out to answer it for yourself by traveling to a few places known for food trucks and seeking an epiphany?</p>
<p>Los Angeles has been all excited about a mobile Korean taco truck for some time now.  Portland is getting famous for its  &#8220;pods&#8221; of trucks that soon may even serve wine and beer.  And if you go to Albuquerque, you could write a whole article just by going around asking people, &#8220;I heard there used to be a truck called Dave&#8217;s Not Here, what&#8217;s that?&#8221;</p>
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		<title>By: melior</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36811</link>
		<dc:creator>melior</dc:creator>
		<pubDate>Thu, 15 Mar 2012 00:14:53 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36811</guid>
		<description>Because the guy who cooks them and hands them to you is the guy you are giving your tips to, with no middleman (*cough* Mario Batali *cough*) to siphon off the direct incentive to put a smile on your face.

(Full disclosure: I live a few blocks from Izzoz and am a regular customer.)</description>
		<content:encoded><![CDATA[<p>Because the guy who cooks them and hands them to you is the guy you are giving your tips to, with no middleman (*cough* Mario Batali *cough*) to siphon off the direct incentive to put a smile on your face.</p>
<p>(Full disclosure: I live a few blocks from Izzoz and am a regular customer.)</p>
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		<title>By: KeithOK</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36796</link>
		<dc:creator>KeithOK</dc:creator>
		<pubDate>Wed, 14 Mar 2012 19:36:35 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36796</guid>
		<description>Cognitive Dissonance.

Cognition #1:  I am a well-known and highly respected  financial journalist.

Cognition #2:  I&#039;m getting my lunch from an effin truck.

Relief of Cognitive Disequilibrium:  Mmmmm, these truck tacos taste so much better than the restaurant ones.</description>
		<content:encoded><![CDATA[<p>Cognitive Dissonance.</p>
<p>Cognition #1:  I am a well-known and highly respected  financial journalist.</p>
<p>Cognition #2:  I&#8217;m getting my lunch from an effin truck.</p>
<p>Relief of Cognitive Disequilibrium:  Mmmmm, these truck tacos taste so much better than the restaurant ones.</p>
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		<title>By: tomolesnevich</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36777</link>
		<dc:creator>tomolesnevich</dc:creator>
		<pubDate>Wed, 14 Mar 2012 14:26:56 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36777</guid>
		<description>I think it has more to do w/ smell (eg, half of what you taste is what you smell). In a restaurant, you&#039;re usually far removed from the cooking process.

At a taco truck, you&#039;re only a few feet away from the cooking al pastor.</description>
		<content:encoded><![CDATA[<p>I think it has more to do w/ smell (eg, half of what you taste is what you smell). In a restaurant, you&#8217;re usually far removed from the cooking process.</p>
<p>At a taco truck, you&#8217;re only a few feet away from the cooking al pastor.</p>
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		<title>By: FDum</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36773</link>
		<dc:creator>FDum</dc:creator>
		<pubDate>Wed, 14 Mar 2012 02:53:38 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36773</guid>
		<description>You are hungrier when you eat at a truck ... Food tastes better.</description>
		<content:encoded><![CDATA[<p>You are hungrier when you eat at a truck &#8230; Food tastes better.</p>
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		<title>By: FDum</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36772</link>
		<dc:creator>FDum</dc:creator>
		<pubDate>Wed, 14 Mar 2012 02:53:35 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36772</guid>
		<description>You are hungrier when you eat at a truck ... Food tastes better.</description>
		<content:encoded><![CDATA[<p>You are hungrier when you eat at a truck &#8230; Food tastes better.</p>
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		<title>By: john_on_i10</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36770</link>
		<dc:creator>john_on_i10</dc:creator>
		<pubDate>Tue, 13 Mar 2012 21:05:05 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36770</guid>
		<description>&quot;By and large, the taco is the best thing you’ll get off a truck, unless the truck has its own special thing.&quot;

Breakfast burrito for me.  It could be something about breaking my fast.</description>
		<content:encoded><![CDATA[<p>&#8220;By and large, the taco is the best thing you’ll get off a truck, unless the truck has its own special thing.&#8221;</p>
<p>Breakfast burrito for me.  It could be something about breaking my fast.</p>
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		<title>By: pessimist2</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36768</link>
		<dc:creator>pessimist2</dc:creator>
		<pubDate>Tue, 13 Mar 2012 19:05:23 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36768</guid>
		<description>I would be more concerned with your ability to pick taco restaurants.</description>
		<content:encoded><![CDATA[<p>I would be more concerned with your ability to pick taco restaurants.</p>
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		<title>By: Moopheus</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36767</link>
		<dc:creator>Moopheus</dc:creator>
		<pubDate>Tue, 13 Mar 2012 18:53:36 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36767</guid>
		<description>A few years back, when I was working in NYC, I used to get felafel sandwiches from sidewalk carts pretty regularly. It certainly seemed to me that some of the best falafel in the city was at these carts, but this was not absolute: quality varied, and there were a few felafel joints in the city, mostly in Brooklyn, that were quite good. But the better carts gave better value, good food for cheap, because they have almost no overhead relative to a fixed restaurant. And yeah, the owner was usually also the cook, making food fast to order and in just his own way.</description>
		<content:encoded><![CDATA[<p>A few years back, when I was working in NYC, I used to get felafel sandwiches from sidewalk carts pretty regularly. It certainly seemed to me that some of the best falafel in the city was at these carts, but this was not absolute: quality varied, and there were a few felafel joints in the city, mostly in Brooklyn, that were quite good. But the better carts gave better value, good food for cheap, because they have almost no overhead relative to a fixed restaurant. And yeah, the owner was usually also the cook, making food fast to order and in just his own way.</p>
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		<title>By: EllenJHunt</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36766</link>
		<dc:creator>EllenJHunt</dc:creator>
		<pubDate>Tue, 13 Mar 2012 18:08:12 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36766</guid>
		<description>I think it&#039;s because the owners of the trucks are the cooks. They are closer to the food. And they are first generation usually, so they cook better. 


But, I always remember this restaurant in Novata, CA that used to be extremely popular with families. They had &quot;pretty good&quot; tacos, but the big draw was that their prices were the best for miles. Always packed. 

Then, one night, somebody (maybe a homeless guy) looked in their dumpster and found piles of carcasses. Carcasses of dead cats and dogs. This eventually got reported to the police, who called in the health department. It turned out that the restaurant owners had some connection that picked up the dead animals at the various animal shelters/pound facilities in the SF Bay Area and brought them to the restaurant where the staff would butcher them. The families in ritzy Marin had been eating cat and dog tacos for nearly ten years. 

The restaurant re-opened &quot;under new management&quot; but nobody went. It was a bit of a flap. Always surprised me that it never hit Saturday Night Live.</description>
		<content:encoded><![CDATA[<p>I think it&#8217;s because the owners of the trucks are the cooks. They are closer to the food. And they are first generation usually, so they cook better. </p>
<p>But, I always remember this restaurant in Novata, CA that used to be extremely popular with families. They had &#8220;pretty good&#8221; tacos, but the big draw was that their prices were the best for miles. Always packed. </p>
<p>Then, one night, somebody (maybe a homeless guy) looked in their dumpster and found piles of carcasses. Carcasses of dead cats and dogs. This eventually got reported to the police, who called in the health department. It turned out that the restaurant owners had some connection that picked up the dead animals at the various animal shelters/pound facilities in the SF Bay Area and brought them to the restaurant where the staff would butcher them. The families in ritzy Marin had been eating cat and dog tacos for nearly ten years. </p>
<p>The restaurant re-opened &#8220;under new management&#8221; but nobody went. It was a bit of a flap. Always surprised me that it never hit Saturday Night Live.</p>
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		<title>By: mattdebord</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36765</link>
		<dc:creator>mattdebord</dc:creator>
		<pubDate>Tue, 13 Mar 2012 17:51:29 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36765</guid>
		<description>The taco in particular is optimized for truck production. By and large, the taco is the best thing you&#039;ll get off a truck, unless the truck has its own special thing. I&#039;m primarily talking about Mexican taco trucks, and more particularly East L.A.-style tacos. Fresh, fast, simple. Eat right next to the truck, never take the chow home or to some other location. 

In my experience, however, the taco trucks reach a threshold of quality, or an upper limit of quality-to-price ratio. If you want better you have to the little flash grills that get set outside bodegas, or go to a party where there&#039;s nothing but carne asada or chopped tongue on the menu — and even-fewer-balls-in-the-air analysis. The trucks, meanwhile, trade off a little bit of quality for mobility and price.

I conducted an informal review of taco trucks in Williamsburg, Brooklyn a while back and found them wanting (trying to hard). I also contrasted trucks in L.A. and trucks in New York, although I didn&#039;t come to any meaningful conclusions:

http://www.scpr.org/blogs/economy/2011/10/21/3661/visual-aid-food-truck-business-nyc-edition/</description>
		<content:encoded><![CDATA[<p>The taco in particular is optimized for truck production. By and large, the taco is the best thing you&#8217;ll get off a truck, unless the truck has its own special thing. I&#8217;m primarily talking about Mexican taco trucks, and more particularly East L.A.-style tacos. Fresh, fast, simple. Eat right next to the truck, never take the chow home or to some other location. </p>
<p>In my experience, however, the taco trucks reach a threshold of quality, or an upper limit of quality-to-price ratio. If you want better you have to the little flash grills that get set outside bodegas, or go to a party where there&#8217;s nothing but carne asada or chopped tongue on the menu — and even-fewer-balls-in-the-air analysis. The trucks, meanwhile, trade off a little bit of quality for mobility and price.</p>
<p>I conducted an informal review of taco trucks in Williamsburg, Brooklyn a while back and found them wanting (trying to hard). I also contrasted trucks in L.A. and trucks in New York, although I didn&#8217;t come to any meaningful conclusions:</p>
<p><a href='http://www.scpr.org/blogs/economy/2011/10/21/3661/visual-aid-food-truck-business-nyc-edition/'>http://www.scpr.org/blogs/economy/2011/1 0/21/3661/visual-aid-food-truck-business -nyc-edition/</a></p>
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		<title>By: GnomeoZurich</title>
		<link>http://blogs.reuters.com/felix-salmon/2012/03/13/the-taco-truck-mystery/comment-page-1/#comment-36764</link>
		<dc:creator>GnomeoZurich</dc:creator>
		<pubDate>Tue, 13 Mar 2012 17:30:03 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/felix-salmon/?p=12421#comment-36764</guid>
		<description>I have experienced this myself for a particular restaurant in New Haven, and I have a theory.

In fact, I&#039;ve gotten better (to my taste) tacos from two tacquerias in the new haven area (shout out La cosinita downtown and Tacqueria Mexicana in West Haven to anybody in the area) that do not operate trucks, but of course, the tacos at both places are made and served fresh to order.

But there is one restaurant, where I&#039;ve had their truck tacos, and they have been almost as good as my favorite tacquerias, but when I ordered tacos in their restaurant I was terribly disappointed.

What I think is that their truck on the docks has a clientele of 90% immigrants and a 10% foodies who know where to get a good cheap lunch, while their clientele in a suburban strip mall sit down restaurant is 90% white tequila drinkers. 

On the docks I paid $3 for a plate of 3 small but actually good tacos.  In the restaurant I paid $10 for a plate of 3 larger tacos with rice and beans that wasn&#039;t much different from what I might have been served at a Chi-Chi&#039;s.</description>
		<content:encoded><![CDATA[<p>I have experienced this myself for a particular restaurant in New Haven, and I have a theory.</p>
<p>In fact, I&#8217;ve gotten better (to my taste) tacos from two tacquerias in the new haven area (shout out La cosinita downtown and Tacqueria Mexicana in West Haven to anybody in the area) that do not operate trucks, but of course, the tacos at both places are made and served fresh to order.</p>
<p>But there is one restaurant, where I&#8217;ve had their truck tacos, and they have been almost as good as my favorite tacquerias, but when I ordered tacos in their restaurant I was terribly disappointed.</p>
<p>What I think is that their truck on the docks has a clientele of 90% immigrants and a 10% foodies who know where to get a good cheap lunch, while their clientele in a suburban strip mall sit down restaurant is 90% white tequila drinkers. </p>
<p>On the docks I paid $3 for a plate of 3 small but actually good tacos.  In the restaurant I paid $10 for a plate of 3 larger tacos with rice and beans that wasn&#8217;t much different from what I might have been served at a Chi-Chi&#8217;s.</p>
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