Comments on: Content economics, part 4: scale http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/ A slice of lime in the soda Sun, 26 Oct 2014 19:05:02 +0000 hourly 1 http://wordpress.org/?v=4.2.5 By: godaddy promo code http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-55337 Fri, 17 Oct 2014 18:59:42 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-55337 This really is genuinely good stage as increased inside the article. Delight in speaking about round.

]]>
By: traduceri daneza romana http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-53839 Mon, 29 Sep 2014 15:23:35 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-53839 spotify is the greatest we have ever before made use of in addition to we’ve made use of almost all. problem is difficult accessible for the You. H. in case you have almost any friends residing on beyond your United. T., make them call and make an accounts and give the info. can be a hustle and bustle, nevertheless worthwhile.

]]>
By: fifa 15 coins http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-52612 Thu, 25 Sep 2014 22:20:50 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-52612 Thanks , I have recently been looking for info about this topic for a long time and yours is the greatest I’ve found out so far. However, what about the conclusion? Are you positive in regards to the supply?

]]>
By: David4321 http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48605 Tue, 12 Nov 2013 13:47:43 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48605 This is basically about offering a lazy media buyer the opportunity to a) write a single check and to b) be able to tell the client what he/she is buying in a single sentence.

There’s nothing terribly exciting about CMSs from the perspective of competitive differentiation, absent good people and process. As long as you have good developers, building and supporting a great internal CMS is not especially difficult.

What’s not easy is getting the same great CMS to work on more than one site (or in innovating in UX if you have a third-party vendor offering). Given the context of an acquisition, CMS migrations are even less easy, just as migrating from one ad server (and migrating all of the other supporting systems and processes like ad trafficking systems) is expensive and disruptive for ad sales and editorial. The bigger the companies, the harder this gets.

So I am personally not sure that I see a genuine scale advantage here, barring a massive improvement in their ability to command higher rates.

]]>
By: MrRFox http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48604 Tue, 12 Nov 2013 07:46:42 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48604 Ugh … don’t ya’ just hate it when bloggers get paid by the word?

If you had to choose between reading all 4 parts of this verbose series, or spending a week in jail ….?

]]>
By: GregHao http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48603 Tue, 12 Nov 2013 01:37:10 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48603 It’s interesting that this post doesn’t mention Thompson Reuters at all. Or did the abandonment of Reuters Next mean that TR tossed in the proverbial towel on this front?

Also, aren’t the Reuters blogs on WP?

]]>
By: PaulCantor http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48602 Tue, 12 Nov 2013 00:11:27 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48602 Great article. One correction though. AOL-branded properties are still running on Blogsmith, which is an awful CMS. It might have been okay in 2006 or whenever they bought it, but for 2013 and beyond it’s terribly dated. It’s clunky and truly erratic.

]]>
By: PaulCantor http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48601 Tue, 12 Nov 2013 00:11:25 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48601 Great article. One correction though. AOL-branded properties are still running on Blogsmith, which is an awful CMS. It might have been okay in 2006 or whenever they bought it, but for 2013 and beyond it’s terribly dated. It’s clunky and truly erratic.

]]>
By: checkyeefacts http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48600 Mon, 11 Nov 2013 20:42:08 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48600 “Off-the-rack CMSs like WordPress and Drupal are OK for small-to-medium sites, but aren’t particularly well suited to be the framework for a major publishing operation.”

Felix Salmon loses credibility instantly with this one sentence.

In aggregate, the following sites serve over 1.5 billion page views per month and are all powered by Drupal.

www.msnbc.com ; www.nbcolympics.com ; www.nbcsports.com ; www.economist.com ; bostonherald.com ; golf.com ; Warner Music Group (hundreds of sites) ; Universal Music (hundreds of sites) ; Sony Music (hundreds of sites) ; Turner.com (and soon-to-be Weather.com) etc etc all powered by Drupal.

]]>
By: bdambrosio http://blogs.reuters.com/felix-salmon/2013/11/11/content-economics-part-4-scale/comment-page-1/#comment-48599 Mon, 11 Nov 2013 16:33:49 +0000 https://blogs.reuters.com/felix-salmon/?p=22729#comment-48599 Felix – Fascinating and on the mark. Just one question/observation – I see a future where “sites” (consumption locations, like physical restaurants and bars) are separate from “producers”, like farms and wineries. I realize the metaphor breaks down with crowd-sourced content, but still, isn’t the internet still in a very vertically-integrated, early, stage of development? We need efficient markets for content to enable the transition from vertically integrated to horizontal.

]]>