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	<title>Comments on: Social media is real and here to stay</title>
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	<link>http://blogs.reuters.com/great-debate-uk/2009/09/28/social-media-is-real-and-here-to-stay/</link>
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		<title>By: David Craig</title>
		<link>http://blogs.reuters.com/great-debate-uk/2009/09/28/social-media-is-real-and-here-to-stay/comment-page-1/#comment-7216</link>
		<dc:creator>David Craig</dc:creator>
		<pubDate>Tue, 06 Oct 2009 08:15:35 +0000</pubDate>
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		<description>The economic impliations of social media for mainstream journalism are important to consider. What is the overall cost impact? Are the additional costs of verifying many new news sources and collecting and cleaning UGC outwighed by the cost saving by moving having access to 10 million social &#039;reporters&#039;? Are there new revenue streams created by using social media tools. Will social media sites in effect replace some of the activities of mainstream journalism. How these cost and revenue implications play is is not clear yet, however the economics need to be factored into the debate. Broadly as I can see, mainstream journalism is on the back foot on this area and preparing for the economic realities</description>
		<content:encoded><![CDATA[<p>The economic impliations of social media for mainstream journalism are important to consider. What is the overall cost impact? Are the additional costs of verifying many new news sources and collecting and cleaning UGC outwighed by the cost saving by moving having access to 10 million social &#8216;reporters&#8217;? Are there new revenue streams created by using social media tools. Will social media sites in effect replace some of the activities of mainstream journalism. How these cost and revenue implications play is is not clear yet, however the economics need to be factored into the debate. Broadly as I can see, mainstream journalism is on the back foot on this area and preparing for the economic realities</p>
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		<title>By: David Sibaja (twitter.com/sibajad)</title>
		<link>http://blogs.reuters.com/great-debate-uk/2009/09/28/social-media-is-real-and-here-to-stay/comment-page-1/#comment-7151</link>
		<dc:creator>David Sibaja (twitter.com/sibajad)</dc:creator>
		<pubDate>Fri, 02 Oct 2009 16:46:04 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/great-debate-uk/?p=3520#comment-7151</guid>
		<description>Add to all this Google Wave !!!</description>
		<content:encoded><![CDATA[<p>Add to all this Google Wave !!!</p>
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		<title>By: The Bell</title>
		<link>http://blogs.reuters.com/great-debate-uk/2009/09/28/social-media-is-real-and-here-to-stay/comment-page-1/#comment-7146</link>
		<dc:creator>The Bell</dc:creator>
		<pubDate>Thu, 01 Oct 2009 17:10:29 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/great-debate-uk/?p=3520#comment-7146</guid>
		<description>The distinction ought to be drawn between taking social media into account as necessary and taking social media too seriously, ever. 

Social media is to reality as Reality TV is to TV. Though their existence is scarcely to be denied, neither is their inherently parasitic quality, above which one (seriously) ought to remain at all times able to rise. 

There was life before social media, and there is life beyond. When social media act or are taken as though having be-all and end-all significance, the ingratiation involved tends to sicken consumer and contributor alike. There&#039;s no glory in chasing the ambulance of misfired social media experimentation. So either do it at arm&#039;s length, or don&#039;t do it at all, would be my advice.

Stephen Fry&#039;s a very nice guy, but anybody dedicating resources and time to out-Twitting him is likely to have abdicated all serious social consideration.</description>
		<content:encoded><![CDATA[<p>The distinction ought to be drawn between taking social media into account as necessary and taking social media too seriously, ever. </p>
<p>Social media is to reality as Reality TV is to TV. Though their existence is scarcely to be denied, neither is their inherently parasitic quality, above which one (seriously) ought to remain at all times able to rise. </p>
<p>There was life before social media, and there is life beyond. When social media act or are taken as though having be-all and end-all significance, the ingratiation involved tends to sicken consumer and contributor alike. There&#8217;s no glory in chasing the ambulance of misfired social media experimentation. So either do it at arm&#8217;s length, or don&#8217;t do it at all, would be my advice.</p>
<p>Stephen Fry&#8217;s a very nice guy, but anybody dedicating resources and time to out-Twitting him is likely to have abdicated all serious social consideration.</p>
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		<title>By: Ian Draper</title>
		<link>http://blogs.reuters.com/great-debate-uk/2009/09/28/social-media-is-real-and-here-to-stay/comment-page-1/#comment-7140</link>
		<dc:creator>Ian Draper</dc:creator>
		<pubDate>Wed, 30 Sep 2009 19:32:15 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.reuters.com/great-debate-uk/?p=3520#comment-7140</guid>
		<description>I am an ardent social media net-worker and have built a sizeable profile of sites with the help and guidance of Google and their superb browser Chrome. The key to building a larger than life site is to link to all the major providers like twitter and facebook and put a profile like this one on Google mine is at http://www.google.com/profiles/idadamchristian96 and this give a greater awareness across the web, to other users. Ian</description>
		<content:encoded><![CDATA[<p>I am an ardent social media net-worker and have built a sizeable profile of sites with the help and guidance of Google and their superb browser Chrome. The key to building a larger than life site is to link to all the major providers like twitter and facebook and put a profile like this one on Google mine is at <a href='http://www.google.com/profiles/idadamchristian96'>http://www.google.com/profiles/idadamchr istian96</a> and this give a greater awareness across the web, to other users. Ian</p>
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