The Great Debate UK
from Reuters Investigates:
Myspace and Facebook: the numbers tell it all
Yinka Adegoke delves into what happened at Myspace in his special report today: "How News Corp got lost in Myspace."
Weak technology, management in-fighting and a rival called Facebook led to the rapid decline of the once dominant social network.
Read the special report in multimedia PDF format here.
These two graphics are telling.
Do you know what people are saying about you?
-Connie Bensen is Director of Community Strategy and Architecture at Alterian, working cross functionally to provide strategy and best practice in social media. The opinions expressed are her own.-
It took radio 38 years to reach 50 million listeners, terrestrial TV took 13 years, the internet took four years… In less than nine months, Facebook added 100 million users. We are in the midst of a digital revolution that is shaping the way we communicate and these social media technologies are continuing to grow a pace in 2009. Now more than four out of five online users are active in either creating, participating in, or reading some form of social content at least once a month.
from The Great Debate:
Can sleeping giant Skype reinvent itself?
-- Eric Auchard is a Reuters columnist. The opinions expressed are his own --
Do once-hot Internet start-ups who miss a date with destiny ever truly get a second chance? History says no, even for once-great names like Netscape, AOL and MySpace.
Skype hopes to be the exception. On Tuesday, a group led by top Internet financiers in Silicon Valley and Europe agreed to pay eBay $1.9 billion in cash for a 65 percent stake in the one-time web calling sensation.
from The Great Debate:
Ad strategy at root of Facebook privacy row
-- Eric Auchard is a Reuters columnist. The opinions expressed are his own --
Social networking phenomenon Facebook has beaten out arch-rival and former market leader MySpace by most measures of popularity, except the one that pays the bills.
While Facebook has outpaced MySpace in bringing in members -- it has 175 million active users at the latest count, compared with around 130 million for MySpace -- it has struggled make money from them. While MySpace is closing in on $1 billion in revenues, Facebook generated less than $300 million in sales last year, reports say.
