The Great Debate UK

from The Great Debate:

Do tough times draw TV-viewers to Web?

-- Eric Auchard is a Reuters columnist. The opinions expressed are his own --

In the first global recession of the Internet Age, budget-conscious consumers are showing they no longer have an endless appetite for every new gadget or media service.

Many users are looking to eliminate overlapping services that offer more of the same old formula entertainment in a different package or on another device.

With iPods, digital TVs, video recorders, multimedia PCs and broadband connections in many households, consumers considering their options now find a range of cost-effective online substitutes for broadcast, cable or satellite TV.

TV programming, not just short-form entertainment, is served up on video sites in markets around the googleglobe at Google Inc's YouTube, Daily Motion, Joost or at Hulu in the United States.