Comments on: All’s not fair in fairness cream advertising

By: thump.in

thump.in — Sun, 19 Oct 2008 06:28:39 +0000

Ponds White Beauty and Kabhi Kabhi Pyaar Mein…

Just saw the latest in the series of the Ponds and Kabhi Kabhi Pyaar Mein tale – and suddenly it hit me that it’s not over yet! And I suspect very few people care!

One of the most expensive teaser campaigns ever – and months later I still don’…

By: tara

tara — Fri, 01 Aug 2008 16:29:54 +0000

i think in this ad priyanka chopra shud be replaced with amrita singh nd neha dhupia with kareena kapoor…then it may mak sm sense and give a personal touch

By: اموزش

اموزش — Tue, 29 Jul 2008 20:40:03 +0000

Many thanks for your efforts

By: A K

A K — Mon, 28 Jul 2008 21:11:27 +0000

This commercial like many others on Indian TV is a mere symptom of the deep seated racism amongst most Indians.

By: Ravi Kiran

Ravi Kiran — Mon, 28 Jul 2008 17:15:41 +0000

Go ahead folks..blame it all on the agency. Again.

By: Ashima Mahindra

Ashima Mahindra — Sat, 26 Jul 2008 10:14:46 +0000

The ponds ad actually makes no sense to me…neither the concept nor does it actually relates to the product. Just by hiring top stars, the ad agencies today think they can capture the product market. Secondly, it’s a very personal opinion whether one wants a fair or a dark complexioned partner. We have no right to either highlight it or criticise it for others.

By: Naresh V

Naresh V — Sat, 26 Jul 2008 06:26:36 +0000

@ A. S. Vali: Skin-cancer? Is that why you shouldn’t use these?

I don’t know about you, but I’m proud of my (dark) complexion and as Keira Knightley says, I might as well like the body I’m in if that’s the only body I’ve got.

By: Brian

Brian — Sat, 26 Jul 2008 00:14:42 +0000

Please what is this world coming to. White people are fixated trying to get a tan.Black people are trying to become white. The most beautiful women in the world (Indian women, my opinion) should stay with what they have got and not try to change. Their natural beauty and all the natural beauty of other races far outways what the media wants people to be.
I’m a white mail from Yorkshire who is nearer 60 than 50 but appreciates good looking natural people. Please don’t be taken in by all the hype.

By: Kabhi kabhi pyar mein: Fairness products hit a new low | Über Desi

Kabhi kabhi pyar mein: Fairness products hit a new low | Über Desi — Fri, 25 Jul 2008 20:40:16 +0000

[...] Looks like you are new here, you may want to subscribe to my RSS feed. Thanks for visiting!Pond’s White Beauty (yes, that is the real name of a product) is the latest “fairness” cream to hit the Indian market. Apparently, it features lycopene that lets you become “pale white or pinkish white, you choose“. [via] [...]

By: A.S. Vali

A.S. Vali — Fri, 25 Jul 2008 11:05:35 +0000

i wonder if people are aware that these products can be precursors for skin cancer