India Insight

Stan Lee bets on India for latest superhero success

Legendary comic book writer Stan Lee has someone in mind that he would like to popularize as much as his 1960s co-creation “Spider-Man”: “Chakra, the invincible!” said the 90-year-old Lee, his voice booming with the excitement of a freshman working on his first project.

The American comics veteran, who collaborated on the creation of superheroes such as Thor and Iron Man, helped create an Indian superhero in partnership with Graphic India. Chakra will make his debut as an animated feature on Cartoon Network in India later this month.

The teenaged character Raju Rai, who lives in Mumbai, will tap into the ancient Hindu belief of chakras or centres of energy in a human body. He and a scientist develop a suit that activates these mystic wheels, giving superpowers to Raju, who fights crime in India’s financial capital.

Even though Lee has never done anything in India before, he told me by telephone from California that he knows enough about local legends and backgrounds to venture into the market.

“Coming up with any superhero — whether American, Indian, or Chinese … it’s always a challenge. People all over the world seem to react favourably to superheroes. So it’s just the case of coming up with another superhero, but finding a way to give it an Indian flavour. And it was fun,” he said about the challenge of working on a different culture, likening it to a crossword puzzle.

Indian superhero should have been created long time ago – Stan Lee

Best known for his comic book superheroes that have been adapted into big Hollywood movies, veteran American writer Stan Lee is set to make his India debut.

In partnership with Graphic India, Lee has created a TV animation feature called “Chakra – the Invincible.” The teenaged superhero is based in Mumbai and taps into ancient Indian Hindu beliefs to gather his superpowers.

In an interview from California on phone, Stan Lee tells India Insight how his latest creation has him all excited, why he thinks the digital age is no threat to comic book characters and why his superheroes are not cardboard characters.

Sharad Devarajan has big plans for Stan Lee’s Indian debut ‘Chakra’

Sharad Devarajan is no stranger to the animation and comic book scene in India. He was responsible for bringing DC Comics, Marvel and the publishing activities of Cartoon Network to the country, and worked with Marvel on an Indian avatar of the Spider-Man in 2004, the first “trans-creation.” Devarajan is also launching a series on Bollywood superhero franchise Krrish.

He heads a U.S.-based digital entertainment company, Liquid Comics, which creates original graphic and animation content for various media. The company’s Indian arm, Graphic India, worked with Stan Lee‘s POW! Entertainment and developed the American cartoonist’s first Indian superhero, Chakra.

(Also read: Indian superhero should have been created long time ago – Stan Lee and Stan Lee bets on India for latest superhero success)

Bollywood banks on superhero saga “Krrish 3″

Actor Hrithik Roshan returns as Krrish this Friday in the third instalment of the namesake film series, which pits the Indian superhero against a new villain out to destroy the world. “Krrish 3” opens two days before Diwali, India’s festival of lights and traditionally a time of Bollywood blockbuster movie premieres.

The film, made for an estimated 800 million rupees ($13 million), is coming out in 3,600 movie screens across India — a record — and is expected to pull in crowds with Hollywood-style special effects and a healthy dose of Indian “family values”.

“This is a film that appeals to pretty much everyone, and kids especially. They are the ones who will drag the families in,” said Shailesh Kapoor of research firm Ormax Media. “Also, it is the Diwali weekend, and a time when people are looking for entertainment and willing to spend.”

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