Bollywood and culture in an emerging India
Rahul Mahajan searches for the perfect TV bride
As India heads into wedding season, yet another celebrity is hoping to get hitched — with millions of people watching on prime-time television.
Rahul Mahajan follows in the footsteps of Bollywood starlet Rakhi Sawant and will choose a life partner from among 16 candidates in a reality TV show.
Mahajan features in the second season of ‘Swayamvar’, which made a much-publicised debut earlier this year with Sawant being wooed by 16 men from varied backgrounds, each trying to portray himself as the perfect bridegroom.
Sawant did choose a winner but didn’t marry him at the end of the series, insisting she wanted to know him better.
Unlike Sawant, who sceptics say misled audiences in a publicity stunt, viewers will be hoping to catch Mahajan tie the knot in an elaborate televised ceremony.
Few details are available about the show, announced at a press conference on Tuesday, except that Mahajan will make his choice from among 16 potential brides living under one roof and taking part in various tasks and challenges to impress him.
Mahajan, 34, is an unlikely celebrity. He first shot into the limelight in 2006 — getting arrested on drug possession charges just weeks after his politician father was shot dead by a disgruntled brother.
A failed marriage followed but Mahajan endeared himself to television audiences with his child-like histrionics in ‘Bigg Boss’, the Indian version of ‘Celebrity Big Brother’.
Any hopes of resurrecting his fledgling political career were nipped in the bud this year with the Bharatiya Janata Party choosing his sister to contest next month’s Maharashtra assembly elections, indicating that Mahajan may still be on a long road to redemption.
For now, Mahajan is back on TV screens, hoping to find the perfect match. But it remains to be seen if he can outdo Rakhi Sawant in the publicity stakes. Or can anyone else?
Which Indian celebrity do you want to see choosing a life partner on TV?