India Masala
Bollywood and culture in an emerging India
Don’t like this Bollywood film? Get your money back
Anti-pimple creams, credit cards, items at department stores — now add Bollywood movies to the list of things with money-back guarantees.
The makers of “Mukhbir,” a new film, are so confident it will do well they are offering a refund (minus taxes, of course) to people who don’t like it.
The film, a spy thriller, doesn’t really have a major Bollywood star but this promotional offer might just help draw in audiences on the lookout for some free entertainment.
Maybe it will also set a trend for films in India. One where the audience is always right.
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The Wall
