India Masala

Bollywood and culture in an emerging India

Fashion diary – clothes, controversies and a finale that wasn’t

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Fashion consciousness has grown in a big way in the last 3-4 years, a fashion analyst told me. And judging by the crowds that throng the week-long Wills Lifestyle India Fashion Week, it would seem that most middle class citizens, given a chance (or a day pass) want to have a piece of the fashion fraternity tag on their chest, whether they have any clue about couture or not.

Wills Lifestyle India Fashion Week finaleThe question of affordability or even wearability of the sometimes outlandish designs for the common man on Indian streets is another question.

And what would a big event in the Indian capital be without a good dose of controversy to go along with the catwalks.  All shows on the first day were suddenly cancelled due to the absence of mandatory fire safety permits even as models were dressing up backstage and guests were lining up outside the hall.

The need to accommodate the cancelled shows resulted in the addition of an extra day, and a new fashion phrase – The Grand Fashion Day.

WIFW 2010: HIGHLIGHTS – Rocky S

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Highlights from the Rocky S collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi. Actresses Hema Malini and Esha Deol walked the ramp for Rocky S.

(Poor audio quality regretted.)

WIFW 2010: HIGHLIGHTS – Shantanu Nikhil

Highlights from the Shantanu-Nikhil collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Sanchita

Highlights from Sanchita’s collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Rohit Gandhi and Rahul Khanna

Highlights from Rohit Gandhi and Rahul Khanna’s collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Amit Aggarwal

Highlights from Amit Aggarwal’s collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Pankaj Nidhi

Highlights from the Pankaj & Nidhi collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Ankita and Anjana Bhargav

Highlights from the Ankita and Anjana Bhargav collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Ashima Leena

Highlights from the Ashima-Leena collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

WIFW 2010: HIGHLIGHTS – Ritu Kumar

Highlights from designer Ritu Kumar’s collection at the 2010 Wills Lifestyle India Fashion Week in New Delhi.

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