The journalistic lexicon abounds with terms designed to keep reporters’ and editors’ egos as plump, firm and purple as a ripe eggplant. If a dowdy news account needs dressing up, they rush to wardrobe to wrap it in the “special report” designation. Or if a journalist seeks to embellish his reputation, he refers to himself as a “prize-winning reporter” in his biographical note, suppressing the observation that the reporter without a prize is likely the one who has neglected to enter the contests.