After “Reliable Sources” host Howard Kurtz parted ways with CNN in June and announced the move of his Sunday morning TV act to Fox News Channel, he had a chance to retool the media-news-and-criticism formula he purveyed on the network for 15 years. Instead, he has dressed his old CNN show in Fox bunting. In the Sept. 8 debut, he recruited members of the “Reliable Sources” stock company (David Zurawik, Nia-Malika Henderson, Lauren Ashburn, and Michelle Cottle) to chat with him about the week’s news. The new show even appears in his old CNN time slot, 11 a.m. The only new thing about the show is its name, “MediaBuzz.”
After the bosses at Time Warner installed Jeff Zucker as president of the 23 news and information brands that constitute CNN Worldwide, the press (Ad Age, Marketwatch, Politico, Guardian, New York Times, et al.) speculated on which strategies he might employ to return the network to ratings and cultural primacy, positions it lost long ago to Fox News Channel and more recently to MSNBC.
Go ahead and ridicule CNN and Fox News Channel for fumbling the Supreme Court ruling (pdf) in the Affordable Care Act case today by reporting that the law had been struck down. If news organizations are going to crow about their breaking news scoops – Bloomberg News is bragging that it beat Reuters to the court’s decision by 12 seconds – they must submit to vigorous fanny-whackings whenever they perpetrate “Dewey Defeats Truman”-style mistakes. Tweets from the Huffington Post’s politics section, Time, and NPR got it wrong, too.