Raw Japan

Slices of Japanese business, politics and life

Japan markets Obama in masks, books and tourism

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As Washington readies for the inauguration of Barack Obama, one Japanese firm is finding out how well his face sells — literally.

Obama mask factory near Tokyo

A mask factory near Tokyo is churning out Obama masks that are fast becoming the firm’s top-selling face, while others are also cashing in on the popularity of the new U.S. president.

One publisher has created a bestselling text book using Obama’s speeches to teach English.

“The Speeches of Barack Obama”, has sold more than 400,000 copies in two months, a big hit in a country where few hit novels sell more than 1 million copies a year.

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