Analysis & Opinion
The quickest way to bruise your brand
September 16, 2010
Corporate dollars and political campaigns are like oil and water for well-established retail brands.
John F. Wasik is a columnist for Reuters and author of The Cul-de-Sac Syndrome: Turning Around the Unsustainable American Dream.
Any opinions expressed here are the author's own.
More Reuters News
Friday, 28 August 2015, 2:05 pm
Austria, Libya count dead as number of migrants crossing Mediterranean soars
Friday, 28 August 2015, 1:39 pm
Best president ever! How Trump's love of hyperbole could backfire
Friday, 28 August 2015, 12:58 pm
Greece's Syriza to win election but face setback, poll shows
Friday, 28 August 2015, 12:27 pm
Wild week for markets set to end with whimper
Friday, 28 August 2015, 11:34 am
Two British journalists detained in southeast Turkey