What it takes to televise NASCAR

July 31, 2015

NASCAR Senior Vice President of Broadcasting and Production, Steve Herbst discusses the challenges in bringing the sport to television viewers and the remarkable attachment of the fans to the drivers and automakers behind it. Also, my thoughts on the unexpected sporting event coming to Boston and the latest effort of the Jacksonville Jaguars to attract more fans in this week’s episode of Keeping Score.


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Watch the video of my interview with NASCAR’s Steve Herbst here:

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