Why Twitter matters in the world of sports

April 15, 2016

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Twitter Director of Business Insights Jeff Ma talks about the rising influence of the micro blogging service in the sports world. He also discusses his analytics work for NFL teams and Kevin Spacey’s involvement in the movie based on his gambling activities with the MIT Blackjack team. Plus, my thoughts on Kobe Bryant’s last game and the freeze on the number of college football bowl games in this edition of our podcast Keeping Score. Click the image above to listen to the podcast. Click the image below to see my interview with Jeff Ma.

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