Comments on: Old media fights the new for audience share http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/ Where media and technology meet Mon, 7 Jul 2008 01:03:53 +0000 http://wordpress.org/?v=2.3.3 By: Wayne Harrison http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/#comment-2752 Wayne Harrison Tue, 09 May 2006 19:20:31 +0000 http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/#comment-2752 The most profound line of this article to me is: "The old idea of broadcasters assuming that the right of the audience is to sit there and take it and be grateful for it is over." It has become an "I get to chose what I want to see and hear" world, folks. I'm excited about the possibilities of the next decade in information technology. The most profound line of this article to me is:

“The old idea of broadcasters assuming that the right of the audience is to sit there and take it and be grateful for it is over.”

It has become an “I get to chose what I want to see and hear” world, folks.

I’m excited about the possibilities of the next decade in information technology.

]]> By: Joe Bretz http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/#comment-2660 Joe Bretz Mon, 08 May 2006 05:40:01 +0000 http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/#comment-2660 Late to the game or not - they can come in whenever they want. Money fixes everything! And "they" have lots of it. Late to the game or not - they can come in whenever they want.

Money fixes everything! And “they” have lots of it.

]]> By: Gary Bourgeault (bizofshowbiz.com) http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/#comment-2637 Gary Bourgeault (bizofshowbiz.com) Sun, 07 May 2006 00:28:43 +0000 http://blogs.reuters.com/mediafile/2006/05/03/old-media-fights-the-new-for-audience-share/#comment-2637 I do agree that some of the old media is making some good moves, but they have been late to the game. The current climate of the Internet is more of a challenge to them as the majority of users don't 'trust' them as much as they claim. Yet with a new demographic slowly getting on board the Internet wave, they may be more prone to use traditional media than the current users. I do agree that some of the old media is making some good moves, but they have been late to the game.

The current climate of the Internet is more of a challenge to them as the majority of users don’t ‘trust’ them as much as they claim.

Yet with a new demographic slowly getting on board the Internet wave, they may be more prone to use traditional media than the current users.

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