So online video kings YouTube and rap mogul/thirst-quencher spokesman 50 Cent are getting into bed to choose the next big hip hop star or if theyre really really good, the next Vitamin Water salesman.
YouTube is inviting up-and-coming artists to submit original videos to http://www.youtube.com/ontherise from Aug. 10-17. The rapper and other judges, including rapper and part-time Gap model Common, and someone called Polow da Don, will select 20 finalists to be presented to YouTube users on Aug. 29. Users get to vote from then until Sept. 7.
There are top shelf artists on YouTube that havent been heard. This contest will give them a chance to rise to the top of the game, said 50 Cent. Its a shot to claim a spot as an MC. (Old metaphors die hard.)
The winner will be flown to New York to record a single for G-Unit/Interscope Records, a $10,000 gift card from Guitar Center and their video will be featured on the homepage of YouTube.
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