MediaFile

If you find hosting veg-out sessions on the couch watching football with friends just too much work, the RC Cooler could be the answer to your problems.

The radio-controlled drinks cooler on wheels will zip those essential beers to your mates without anyone having to so much as get up.

“Why add the hassle of getting up every time a drink is needed?” asks RC Cooler maker Interactive Toy Concepts of Canada and Hong Kong.

The company is presenting the remote-control fridge-on-wheels at this year’s Consumer Electronics Show in Las Vegas.

The cooler is due to go on sale in North America this summer at a price of $49.99, and Interactive is exploring partnerships with mega-brewer Budweiser, among others, who may sponsor branded editions of the mobile cooler. MediaFile thinks a name change is in order: It’s not too late to think about calling it RoboBeer.

The company’s design director, Arek Keminski, told Reuters: “This is going to revolutionise the cooler industry.”

(Photo: Reuters/Eric Auchard)