Tribune, live at the Improv

April 7, 2008

clown.jpgTribune Co and Chief Executive Sam Zell got a few laughs out of an otherwise gloomy newspaper business on April Fool’s Day with its faux press release about renaming the company. But why wait for next year to take another stab at comedy? Tribune’s latest press release about the appointment of a new interactive chief, released on Monday, launches itself into a whole new galaxy of silly.

This is the full text of the official press release we received:

SURELY YOU CAN’T BE SERIOUS?
MARC CHASE – PRESIDENT OF TRIBUNE INTERACTIVE!
Randy Michaels’ run of acquiring radio-management stars came to a screeching halt today with Chase’s appointment
CHICAGO, April 7, 2008 – Another freaking Clear Channel Communications executive on the payroll and this one’s been named President of Tribune Interactive.

Tribune Broadcasting’s Randy Michaels’ past finally caught up with him when Marc Chase obviously blackmailed his way into a position he is not remotely qualified to hold. Insiders are irate. Chase is a fraud. A source inside Tribune HR, who wished to remain anonymous, pointed out that Marc Chase’s resume (below) was obviously fabricated.

First of all, his name isn’t even Marc Chase–it’s Mark Thompson. The whole thing is a sham.

MARC CHASE
1600 Pennsylvania Avenue Washington DC 20500 202-456-1111

PROFESSINAL EXPERIENCE
Vocabulary Advisorist for George W. Bush
Washington DC, 2004-present
President of the United States of America

eBay
San Jose, California 2003-2004
President of Buying Crap

Google
Mountain View, California 2001-2002
Executive Vice President of Finding Crap Anywhere

Microsoft
Seattle, Washington, 2000-2001
Senior Executive Vice President of Technology and Stuff

CBS, ABC, NBC, FOX Television
Los Angeles, California 1999-2000
Vice President of Watching TV A Lot

Harvard University
Cambridge, Massachusetts, 1998
Dean of School of Internetology

EDUCASHION
Nearly Graduated with Honers
School of Alabama in Atlanta Georgia 1985

COMMUNITY SERVICE
400 Hours (reduced from 600)
Judge gave time off for good behavior

Page 2
Chase was quoted as saying, “Timing and infrared photography are everything. I couldn’t be happier! I know Randy is relieved to finally have me on Sam’s payroll.”

Tribune has undergone major changes in the past year, with billionaire Sam Zell acquiring the company last April in a complex deal that left it with $13 billion in debt.

Since then, Zell has brought in new executives to fill key roles. This one takes the cake. Last December, Zell hired Michaels — who helped Zell to build Clear Channel into a radio behemoth that he could then sell — to oversee Tribune’s broadcast and Internet divisions. It is obvious Michaels has lost his mind with this hire.

–By Hugh Jass – A Reputable Media Source

© 2008, Bogus Information, a division of Dewey, Cheatum, and Howe. All Rights
Reserved.

###

TRIBUNE is America’s largest employee-owned media company, operating businesses in publishing, interactive and broadcasting. In publishing, Tribune’s leading daily newspapers include the Los Angeles Times, Chicago Tribune, Newsday (Long Island, N.Y.), The Sun (Baltimore), South Florida Sun-Sentinel, Orlando Sentinel and Hartford Courant. The company’s broadcasting group operates 23 television stations, Superstation WGN on national cable, Chicago’s WGN-AM and the Chicago Cubs baseball team.

Popular news and information websites complement Tribune’s print and broadcast properties and extend the company’s nationwide audience. The company is also becoming known for its sense of humor and for not taking itself or the industries in which it operates too seriously.

(Photo: Reuters)

No comments so far

We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/