WSJ’s Heard on the Street: Shrinking?
Rupert Murdoch has earned the disdain of many Wall Street Journal staffers by saying their stories often are too long , especially some of the front-page juggernauts that take their time getting started.
While the page-one woes got all the attention, it looks like he and his crew were doing some editing elsewhere in the paper as well. The Heard on the Street column, which contains all sorts of interesting analysis and tips about buzz in the financial world, seems to be nearly half its former size some days.
Friday’s feature, “Lehman Brothers Seen As Cheap Recovery Bet ” by Peter Eavis and David Reilly, measured 431 words. Compare that to the (now weirdly prescient) “A Microsoft, Yahoo Tie-Up? ” that Robert Guth and Kevin Delaney wrote for the May 3, 2006, edition, at 1,224 words.
Typically, 800 to 1,200 words has been the breathing room for such stories, and maybe that will return on days when the news demands. Then again…