MediaFile

More newspaper cuts… anyone surprised?

June 26, 2008

tribune-tower.jpgSo Tribune Co is cutting jobs at The Sun in Baltimore and Hartford Courant.

Not to sound callous, but by this point should anyone be surprised by news that a publisher is getting rid of jobs? After all, this is shaping up to be one of the worst years in memory for the newspaper business.

The upshot: The Sun will lose 100 jobs, 60 of them in the newsroom, and the Courant will cut about 60 jobs. (Don’t forget, Tribune is also cutting jobs at the Los Angeles Times and Chicago Tribune)

But it’s not just Tribune. It seems everyone is cutting jobs as advertising revenue plunges thanks to the one-two combination of a weak economy and competition from the Internet for marketing dollars.

Here’s what the union had to say about Tribune’s cuts:

“Baltimore Sun employees are being punished for Tribune’s mismanagement,” Cet Parks, chief negotiator for the Washington-Baltimore Newspaper Guild, said in a statement. “Tribune’s answer to solving declining circulation and readership is to slash employees from the payroll and cut the news hole, salaries and benefits.”

Perhaps that is their answer — but is there a better one out there? So far, nobody seems to have found one.

Keep an eye on:

  • WPP Group chief Sir Martin Sorrell is warning that Google is trying to do an end-run around ad agencies. But French rival Publicis is keen to partner with the search giant – and just about anyone else in the online realm (NY Post)
  • Video games are known to improve hand-eye coordination but can they help someone quit smoking or lose weight? (Reuters)
  • NBC has settled a lawsuit filed by the family of a man who killed himself when confronted with cameras for the documentary series “To Catch a Predator” (NY Times)
  • It costs less to run run ads during “The Office” on Hulu than NBC.com. But keep in mind you can’t buy individual shows on Hulu, just demographics across a number of shows (Silicon Alley Insider)

(Reuters photo of Tribune Tower)

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