Two different reports on Apple this morning left us undecided how to view the Cupertino, California maker of iPhones, iPods and MacBooks run by Steve Jobs (left).

In the first report Apple blew away its PC industry peers in the annual American Customer Satisfaction Index for the fifth straight year. CNET News believes it had much to do with the fact Apple was the only company in its category that didn’t release a Windows Vista PC, which is not to say Apple’s products done speak for themselves.

The ASCI, is prepared by the University of Michigan, and measures a consumer’s overall satisfaction with a company but customers might not have been so satisfied in Japan after their iPod Nanos caught fire according to the second report.

Japan’s trade ministry said three fires had been caused by overheating Apple iPod Nanos, which it said could be due to a battery defect.

Based on both these reports the public could be left feeling that buying an Apple product could set your house on fire but at least the company will answer the customer service phone on the first ring.

But perhaps all will be forgiven if Apple’s iPhone software update quietly released on Monday night actually fixes the reported issues with iPhone 3G’s Infineon chip.

 Keep an eye on:

*Barnes & Noble is cutting Obama book order after exclusive Amazon deal (WSJ)

* Is Verizon making a smart bet or big mistake with its investment in FiOS (NY Times)

* Coca Cola is hoping its marketing blitz in Beijing will pay off big (WSJ)