Fox Business does business with politics, hotels

November 10, 2008

Fox Business Network‘s website had a good October, thanks to the financial crisis. Here are some numbers:

– 2.5 million unique users, its highest monthly audience ever
– 21st in unique users among all Nielsen’s financial news & information websites.
– 9th in visits per person, 15th in total visits, “stickiness,” and pages per person among all financial news and information websites.
– 3.9 million unique users as measured internally and 2.5 million as measured by Nielsen Online.

Meanwhile on election night, 79,196 homes tuned in to FBN, or 0.2 percent of the 42 million homes in which the network is available. Then again, only 0.3 percent of CNBC’s 97 million homes were watching.

Lastly, here’s a sign that Fox Business is learning a key lesson from the newspaper USA Today: You build your brand best in hotel rooms:

FOX Business Network (FBN) has signed a deal with The Hotel Networks (THN) to expand its distribution to more than 300,000 hotel rooms nationwide, announced Tim Carry, Senior Vice President, Affiliate Relations.

The multi-year deal will make FBN available in major national hotel chains beginning January 1, 2009. Some of THN’s major properties include: Hyatt, Hilton, Ritz Carlton, Fairmont, Westin, Wyndham, Marriott, Sheraton, Lowes, Le Meridien, Intercontinental and DoubleTree amongst others.

One comment

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[…] Fox Business does business with politics, hotels […]

Posted by Here’s To Sales Guys — The Unsung Heroes Of Web 2.0 | Nullvariable | Report as abusive

Fox Business Network, has been performing what is really appreaciable.FBN deserves such ability in pleasing the numerous viewers and to be neighbours’envy as well.

FBN is extending its association newl with hotel group,which could be more effective in boosting its business well.

Posted by Pranab Hazra | Report as abusive

[…] more here. Posted by Chris Roush […]

Posted by Talking Biz News » Strong October for Fox Biz site | Report as abusive