Sony offers big PS3 price cut, if you can get the credit
With Black Friday only a few days away and projections for the holiday shopping season bleak, it’s not surprising that Sony is making a price cut move on its PlayStation 3 video game console to lure cash-strapped shoppers.
Now, you can get a hearty $150 price cut on the PlayStation 3 console. The caveat: you’ve got to sign up for a shiny new PlayStation credit card first.
There’s two ways to take advantage of the deal, it just depends how badly you want the PS3.
If you can’t wait to get your hands on the console, go to www.sony.com/newpscard to get instant approval for the PlayStation credit card and the visit the Sony Rewards site to purchase the PS3. You’ll receive a $150 credit for the PS3 after you’ve been approved for the card. What’s more, gamers who receive instant approval for the credit card will receive a coupon from Sony for a buy one, get one free offer on any Blu-Ray DVD purchase.
For those who are slightly more patient, sign up for the card at www.sony.com/getpscard and use it at any Sony retailer to purchase the PS3. The $150 credit will show up on the next billing statement.
The offer from Sony comes after rival Microsoft cut the price of its entry-level Xbox 360 console from $279 to $199 in September – but with no credit card sign-up required. Microsoft also lowered the prices of its mid-range and high-end Xbox 360 consoles by $50 each.
The price cut has reaped big rewards for Microsoft as unit sales of the Xbox 360 leapt 7 percent in October, according to the most recent NPD research report. The release of cult-classic “Gears of War 2″ will also bump sales during the holiday season.
But will the credit card offer lead to more sales of the PS3? It’s tough to predict as the offer is most likely to be available to those with good credit, rather than all interested PS3 buyers. Gamers with less-than-stellar credit ratings might not be able to access the offer as credit standards have tightened in the face of the global financial crisis. For more of Reuters coverage of the credit crisis, click here.
Sales of the PS3 have lagged behind the Xbox 360 and the Nintendo Wii since August. So will this offer help the Sony console edge out Microsoft?
(Reporting by Jennifer Martinez)