Comments on: Look out: US online advertising seen down 5 percent http://blogs.reuters.com/mediafile/2009/04/09/look-out-us-online-advertising-seen-down-5-percent/ Where media and technology meet Wed, 16 Nov 2016 08:48:25 +0000 hourly 1 http://wordpress.org/?v=4.2.5 By: tommyPA http://blogs.reuters.com/mediafile/2009/04/09/look-out-us-online-advertising-seen-down-5-percent/#comment-358240 Fri, 24 Apr 2009 02:58:47 +0000 http://blogs.reuters.com/mediafile/?p=15913#comment-358240 The decline appears to be hitting the paid search market unevenly with Microsoft and Yahoo getting hammered and Google weathering the storm. Some sources show Microsoft and Yahoo to have lost 20% of their advertisers in recent months: http://adquants.com/Insights-MicrosoftSe archAdvertising.php

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By: Online Advertising http://blogs.reuters.com/mediafile/2009/04/09/look-out-us-online-advertising-seen-down-5-percent/#comment-357633 Thu, 09 Apr 2009 15:45:47 +0000 http://blogs.reuters.com/mediafile/?p=15913#comment-357633 In 1920 majority of shareholders sold their stake in Ford because they insisted the auto industry had reached its peak. Maybe they were right in light of the events with the Big 3 recently.

Many are saying that Online Advertising has reached its peak already.

Major trends follow the S-curve where it takes 50% of the time to reach 10% of the market and the same amount of time to reach 90%.

With that logic, online advertising is now at 8-9% of all marketing budgets. It would be a strong indicator then in the next 10-12 years it will be 90%.

We are about to witness a major shift and transfer of wealth. Which side will you be on?

Online Advertising with FreeKii.com served over 40 million ads in 2008.

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