Comments on: Internet advertising: How high can video go?

By: Andrew

Andrew — Tue, 20 Oct 2009 00:22:22 +0000

80% of all web users with high-speed connections watch video. YouTube is the second largest search engine on the Web, right behind Google. Every study commissioned about video shows that consumers not only like watching it, but that they also are more likely to click through to an advertiser’s website or buy an advertised product after watching a piece of promotional video content.

By: Anounomas

Anounomas — Thu, 08 Oct 2009 02:06:47 +0000

the days of pop ads are close to dead. especially when Mozilla is your internet. they have their own software blocking ads. The part about video ads is, i think, the future. 1> People are lazy and would rather have someone tell them the news. digital video allows news corps like reuters to stream footage or at least the top stories. So instead of the website paying to stream these videos they can just drop in an ad in. 2> also with a site like hulu or any digital video site they can drop in a 15 second promotion ad that i dont mind watching because they are shorter then most commercials and you are forced to watch them anyway to watch the video you desire. more people are turning to the internet because it is easier to get what you want in an easy to watch format. this would explain the “robust growth”.

By: oB

oB — Wed, 07 Oct 2009 23:28:29 +0000

The video ads in streaming TV and movies like on Joost.com and Hulu.com are mostly far less annoying than ads on TV. Some of them even have a reasonable sound volume.

By: K

Wed, 07 Oct 2009 18:53:42 +0000

I hate the animated ads and video ads that pop up on my screen while I’m surfing a website. So much for blocking pop up ads now they they’re embedded in the website. I don’t watch video ads, but I feel more and more like I’m being forced to watch them since they hide the “close” button that gets rid of the stupid ad.

By: FaQ

FaQ — Wed, 07 Oct 2009 09:55:15 +0000

I never pay attention to any internet ad. My personal experience says, salesman will do anything to sell his product. Better rely on critics with goodwill and experience of end user of product.