Comments on: Google’s Brin clears the air (sort of) on Twitter http://blogs.reuters.com/mediafile/2009/10/23/googles-brin-clears-the-air-sort-of-on-twitter/ Where media and technology meet Sat, 18 May 2013 00:13:49 +0000 hourly 1 http://wordpress.org/?v=3.4.2 By: Amy http://blogs.reuters.com/mediafile/2009/10/23/googles-brin-clears-the-air-sort-of-on-twitter/comment-page-1/#comment-368439 Amy Tue, 27 Oct 2009 16:12:00 +0000 http://blogs.reuters.com/mediafile/?p=19665#comment-368439 Yesterday, everyone HAD to have a MySpace account and businesses jumped all over it thinking it was the marketing wave of the future. Then it was Facebook, companies jumped into that, but the way Facebook is set up, it's harder for companies to target users for their advertisers. Twitter, yes, it's another fad that companies are jumping all over thinking it's the new marketing wave of the future. See a pattern here? As soon as it becomes "cool" for people to have, companies try to butt their way into it and the more marketing and spam they generate, the general user becomes uninterested. Facebook has it working because the companies trying to market there can't just barge their way into the user's experience. They can't customize their Facebook page beyond the content and profile picture, so right there, it's less annoying and obtrusive feeling. They only market to people who become their friend or a "fan" so people choose what companies they marketed to. Facebook, too, will someday succumb to the next "big thing" in social networking. It's the way online user-generated content works, what's popular today won't be tomorrow, if you have the right idea with the right technology and proper ways of implementing it, social networking and media is the perfect "get rich quick" scheme. You create something that becomes HUGE (MySpace, for example) and then sell it and when it comes crashing back down, it's not your problem, you already have the money from the sale of your tech. Yesterday, everyone HAD to have a MySpace account and businesses jumped all over it thinking it was the marketing wave of the future. Then it was Facebook, companies jumped into that, but the way Facebook is set up, it’s harder for companies to target users for their advertisers. Twitter, yes, it’s another fad that companies are jumping all over thinking it’s the new marketing wave of the future. See a pattern here? As soon as it becomes “cool” for people to have, companies try to butt their way into it and the more marketing and spam they generate, the general user becomes uninterested. Facebook has it working because the companies trying to market there can’t just barge their way into the user’s experience. They can’t customize their Facebook page beyond the content and profile picture, so right there, it’s less annoying and obtrusive feeling. They only market to people who become their friend or a “fan” so people choose what companies they marketed to. Facebook, too, will someday succumb to the next “big thing” in social networking. It’s the way online user-generated content works, what’s popular today won’t be tomorrow, if you have the right idea with the right technology and proper ways of implementing it, social networking and media is the perfect “get rich quick” scheme. You create something that becomes HUGE (MySpace, for example) and then sell it and when it comes crashing back down, it’s not your problem, you already have the money from the sale of your tech.

]]> By: Georgi Borisov http://blogs.reuters.com/mediafile/2009/10/23/googles-brin-clears-the-air-sort-of-on-twitter/comment-page-1/#comment-368339 Georgi Borisov Mon, 26 Oct 2009 13:05:38 +0000 http://blogs.reuters.com/mediafile/?p=19665#comment-368339 Twitter is bad icon on Facebbok. The Facebook is the best program. Twitter is bad icon on Facebbok. The Facebook is the best program.

]]> By: The Bell http://blogs.reuters.com/mediafile/2009/10/23/googles-brin-clears-the-air-sort-of-on-twitter/comment-page-1/#comment-368271 The Bell Mon, 26 Oct 2009 02:20:42 +0000 http://blogs.reuters.com/mediafile/?p=19665#comment-368271 The key words in this article are: "we can leverage it". Anybody can. The main thing is not to be leveraged by it, as too many people seem to be doing, in mesmerized submission. "It" here being Twitter, which is, as Matt put it, a fad - and a presumptuous, silly-named one at that. The key words in this article are: “we can leverage it”.

Anybody can. The main thing is not to be leveraged by it, as too many people seem to be doing, in mesmerized submission.

“It” here being Twitter, which is, as Matt put it, a fad – and a presumptuous, silly-named one at that.

]]> By: Trevor Attridge http://blogs.reuters.com/mediafile/2009/10/23/googles-brin-clears-the-air-sort-of-on-twitter/comment-page-1/#comment-368243 Trevor Attridge Sun, 25 Oct 2009 23:08:38 +0000 http://blogs.reuters.com/mediafile/?p=19665#comment-368243 Twitter buzz combined with Google search results are an interesting proposition for marketeers wanting to gauge the global pulse - just a fad or relevant? If knowing how your product is actually being received and perceived I would say this is immensely important. Question is, how different are Googles and Twitters results for key hot topics? Does adding Twitter into the mix actually add value? http://onehandshake.blogspot.com/2009/10/world-view-20.html Twitter buzz combined with Google search results are an interesting proposition for marketeers wanting to gauge the global pulse – just a fad or relevant?

If knowing how your product is actually being received and perceived I would say this is immensely important.

Question is, how different are Googles and Twitters results for key hot topics?

Does adding Twitter into the mix actually add value?

http://onehandshake.blogspot.com/2009/10  /world-view-20.html

]]> By: Matt http://blogs.reuters.com/mediafile/2009/10/23/googles-brin-clears-the-air-sort-of-on-twitter/comment-page-1/#comment-368042 Matt Fri, 23 Oct 2009 14:14:56 +0000 http://blogs.reuters.com/mediafile/?p=19665#comment-368042 Twitter is a fad. Another waste of time and energy of an already lazy generation. Ugh. Twitter is a fad. Another waste of time and energy of an already lazy generation. Ugh.

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