Comcast’s TV Everywhere might actually work everywhere

November 13, 2009

Comcast’s Interactive Media president Amy Banse talks on this video clip about the launch of TV Everywhere in December at the NewTeeVee Live 09 event. TV Everywhere, for anyone who’s been on Mars for the last year, is the cable industry’s attempt to make cable programming available over the Web for no extra charge to paying subscribers. Comcast’s version of it will actually be called On Demand Online and is currently on trial with 5,000 Comcast homes. This chat with Banse gives some insight into the largest U.S. cable operator’s plans and includes a couple a couple news nuggets for watchers of this space:

  • On Demand Online will launch, as previously hinted, this December.
  • Banse says users will be able to watch their favorite shows with authentication even when they’re away from home (Is this the death of EchoStar’s SlingBox?). It’s not clear from this interview if out of home on demand will work when a user is outside the United States.
  • Each home will have authentications rights to watch their shows on three different devices.
  • One issue Banse acknowledges still needs to be sorted out is the right advertising model to help support this new channel. “We’re in the first inning” she says.

Much more here:

Watch live streaming video from gigaomtv at livestream.com
No comments so far

We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/

[...] Reuters MediaFile: Comcast’s TV Everywhere might actually work everywhere [...]

[...] Comcast is the primary instigator of TV Everywhere, an initiative, currently in test, that plans to limit distribution of online cable co…. Partners in the venture include Time Warner and CBS, and the main platforms the subscriber-only [...]