Comments on: Google enters the sticker war Where media and technology meet Wed, 16 Nov 2016 08:48:25 +0000 hourly 1 By: HBC Sun, 13 Dec 2009 19:58:11 +0000 Logically, the extension of this campaign would be redeemable site-specific coupons sent to Googlers’ PDAs and smartphones.

Technically this can already be done, but it probably takes the backing power of Google to pull it off as a widespread and relatively dignified viral marketing phenomenon.