Farm Bureau finds wealthy friend in Facebook

January 11, 2011

In the 21st Century, Shakespeare might ask, “What’s in a domain name?” To the 6 million-member American Farm Bureau Federation, the answer is a lot of money. FACEBOOK/

Facebook paid $8.5 million to acquire the Internet address ‘fb.com’ for internal use by its employees from the largest U.S. farm group.

Facebook founder Mark Zuckerberg announced the purchase on Nov. 15, when Facebook unveiled its new messaging service. But he didn’t reveal the pricetag.

“The Farm Bureau agreed to sell us fb.com and we in return have agreed not to sell farm subsidies,” Zuckerberg said in an account on techcrunch.com.

At their annual meeting in Atlanta, Farm Bureau officials on Tuesday said the organization earned $8.5 million by selling a couple of domain names but is barred from identifying the buyer. The farm group uses fb.org as its Internet address but may own four dozen domain names related to farming.

Photo credit: Reuters/Robert Galbraith (Facebook CEO Mark Zuckerberg at company headquarters Aug. 18, 2010)

No comments so far

We welcome comments that advance the story through relevant opinion, anecdotes, links and data. If you see a comment that you believe is irrelevant or inappropriate, you can flag it to our editors by using the report abuse links. Views expressed in the comments do not represent those of Reuters. For more information on our comment policy, see http://blogs.reuters.com/fulldisclosure/2010/09/27/toward-a-more-thoughtful-conversation-on-stories/

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member American Farm [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] not the price, during the November 15 press conference announcing the new messaging platform. Today Reuters reported that the purchase price of $8.5 [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] [...]

[...] Facebook paid $8.5 million to get fb.com from the rural slickers at the American Farm Bureau. [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] not the price, during the November 15 press conference announcing the new messaging platform. Today Reuters reported that the purchase price of $8.5 [...]

[...] A Cash Crop Facebook paid $8.5 million to acquire the Internet address “fb.com” from the American Farm Bureau. Reuters [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] Facebook paid $US8.5 million to get fb.com from the rural slickers at the American Farm Bureau. Tagged:domainsfacebookfarm [...]

[...] dia: A maior Associação de Fazendeiros dos Estados Unidos já pode agradecer a Mark Zuckerberg. O Facebook comprou da associação (“Farmer’s Bureau”, em inglês) o domínio fb.com para uso interno de seus [...]

[...] in return have agreed not to sell farm subsidies.” Although the exact amount was not disclosed, Reuters ran a news item saying that Facebook paid $8.5 million to acquire the Internet address ‘fb.com’ [...]

[...] Facebook.com. But what he didn’t reveal at the time? The acquisition price. Today Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] Facebook.com. But what he didn’t reveal at the time? The acquisition price. Today Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] When Facebook announced a completely new messaging system for the social network, they also announced that their employees will be sending their internal messages from the ‘fb.com’ domain name, which the company purchased. Users of the social network would use the ‘facebook.com’ domain for their messaging address. The fb.com domain was purchased from the American Farm Bureau Federation for a hefty price of $8.5 million, according to Reuters. [...]

[...] Facebook acquired the domain sometime last year from the American Farm Bureau Federation, which uses fb.org as its primary domain. At its annual meeting in Atlanta, the non-profit revealed that it earned $8.5 million on the sale of fb.com, according to Reuters. [...]

[...] in Atlanta, the non-profit revealed that it earned $8.5 million on the sale of fb.com, according to Reuters.The last high-profile domain purchase by Facebook was for Facebook.com, all the way back when it [...]

[...] минулого року стала власником домену fb.com. Тепер стало відомо про те, що вартість домену становила $8,5 [...]

[...] Facebook.com. But what he didn’t reveal at the time? The acquisition price. Today Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] in Atlanta, the non-profit revealed that it earned $8.5 million on the sale of fb.com, according to Reuters.The last high-profile domain purchase by Facebook was for Facebook.com, all the way back when it [...]

[...] fb.com va ser venut a Facebook per 8,5 milions de dòlars blogs.reuters.com/mediafile/2011/01/11/f arm-bureau-finds-wea…  per PauGNU fa 4 segons [...]

[...] Künftig wird die American Farm Bureau Federation unter anderem fb.org für ihren internen Mailverkehr nutzen. Zudem besitzt der Verband noch zahlreiche weitere relevante Internetadressen, wie die Nachrichtenagentur Reuters berichtet. [...]

[...] informazioni sull’articolo della Reuters [...]

[...] Facebook New Profile ตั้งแต่วันนี้ ที่มา – allfacebook, reuter Categories: Facebook Tags: Facebook – fb.com – mark zuckerberg 12 January 2011 at 18:07 – Comments [...]

[...] Facebook acquired the domain sometime last year from the American Farm Bureau Federation, which uses fb.org as its primary domain. At its annual meeting in Atlanta, the non-profit revealed that it earned $8.5 million on the sale of fb.com, according to Reuters. [...]

[...] foi comprado ano passado da ONG norte-americana American Farm Bureau Federation. De acordo com a Reuters, foi revelado durante uma reunião anual em Atlanta de que a organização não governamental [...]

[...] We now have a better idea how much Facebook paid for FB.com — likely $ 8 million or more. [...]

[...] divulgou ontem a agência Reuters, este foi o valor… Mais: [...]

Did Facebook acquire the FB.com domain?…

About the price they paid : $8.5 million for fb.com, previously owned by the largest U.S. farm group. Source : http://blogs.reuters.com/mediafile/20 11/01/11/farm-bureau-finds-wealthy-frien d-in-facebook/…

[...] to a Reuters report, Facebook bought the Web address from the American Farm Bureau Federation to for Facebook [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] to a Reuters report, Facebook bought the Web address from the American Farm Bureau Federation to for Facebook [...]

[...] que a empresa adquirisse um novo domínio, no caso, o “fb.com”. De acordo com a Reuters, o domínio já estava registrado há um ano pela American Farm Bureau Federation (AFBF) e, para [...]

[...] memperoleh $8.500.000 dengan menjual beberapa nama domain- tanpa mengindentifikasi si pembeli.- Reuters Tags : akuisisi, facebook, markzuckerberg blog comments powered by Disqus [...]

[...] گزارش Reuters رقم نجومی ۸.۵ میلیون دلار برای این آدرس شش کرکتری توسط [...]

[...] like more details are starting to emerge about the price paid for the domain name. According to reliable news sources on the internet, the seller of the domain name American Farm Bureau told shareholders in a recent [...]

[...] erreicht man unter dieser Adresse das Soziale Netzwerk Facebook. Facebook kaufte die Domain fb.com zum Preis von 8,5 Millionen US-Dollar, was ungefähr 6,5 Millionen Euro entspricht. Bekannt wurde dies, weil das American Farm Bureau, [...]

[...] not the price, during the November 15 press conference announcing the new messaging platform. Today Reuters reported that the purchase price of $8.5 [...]

[...] Facebook przejął domenę FB.com. Do tej pory nieznana była cena zakupu, ale jak donosi właśnie Reuters – Mark Zuckerberg wyłożyć miał na nazwę 8,5 mln [...]

[...] Facebook Purchased FB.com for $8.5 Million – We reported last year that Facebook’s employees were going to be using the fb.com domain name internally, and not it’s come to light that Facebook paid the Farm Bureau $8.5 million to do so. [...]

[...] Facebook Purchased FB.com for $8.5 Million – We reported last year that Facebook’s employees were going to be using the fb.com domain name internally, and not it’s come to light that Facebook paid the Farm Bureau $8.5 million to do so. [...]

[...] in Atlanta, the non-profit revealed that it earned $8.5 million on the sale of fb.com, according to Reuters. Tags: Facebook, Social [...]

[...] ‘fb.com’ — from American Farm Bureau Federation — for internal use by its employees. — Reuters Share [...]

[...] more on the Facebook-Farm Bureau deal here SHARETHIS.addEntry({ title: "Facebook pays $8M for Farm Bureau web name", url: [...]

[...] comprarselo a American Farm Bureau Federation quienes utilizarán a partir de ahora FB.org. Según Reuters (leído en Mashable) en la última reunión anual de esta empresa fue donde les comunicaron a los [...]

[...] as reported by Reuters, officials of Farm Bureau at an annual meeting in Atlanta announced that they shifted [...]

[...] dodana 30.01.2011: Kwota sprzedaży- zgodnie z informacją Reutersa wyniosła 8,5 miliona $. http://blogs.reuters.com/mediafile/2011/ 01/11/farm-bureau-finds-wealthy-friend-i n-facebook/ Podziel się [...]

[...] on Facebook.com. But what he didn’t reveal at the time? The acquisition price.Today Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] se ha sabido por boca del vendedor de fb.com que obtuvo 8,5 millones por la venta de un par de dominios, uno de [...]

[...] in Atlanta, the non-profit revealed that it earned $8.5 million on the sale of fb.com, according to Reuters. Comments [...]

[...] Reuters is reporting that the Fb.com  domain acquisition, which moved the 6 Million member Farm Bureau over to Fb.org, [...]

[...] We now have a better idea how much Facebook paid for FB.com — likely $8 million or more. [...]