In a twist, Zynga brings mobile game to Facebook
On Monday, Zynga said it would be bringing its most popular mobile game, “Words with Friends,” to Facebook. The social games maker said the game would be coming soon.
Players on Apple- or Android-powered devices will be able to carry over games from their phones or tablets onto Facebook. Zynga, in an attempt at bathroom humor, said this would allow “a seamless transition from your work computer to the bathroom… don’t lie, you know you do it.”
While it’s no surprise that Zynga would want to tap Facebook to attract more users to “Words with Friends” — a game you have to play with at least one other person — it’s a curious move for a company whose biggest IPO risk is its dependence on Facebook. Future investors are more likely to welcome an announcement in which Zynga distances itself from Facebook, like the recent one about Zynga entering mainland China through its partner Tencent.
The Scrabble-like word game is one of the company’s 12 games available on mobile devices. Zynga counts Lindsay Lohan, Jessica Alba and Reggie Bush as fans of “Words with Friends” but did not reveal any details about how these US Weekly regulars can spell.