Bonnie and Yonni are unlikely to go down in the history books as among the nimblest of partners-in-crime. But they might have earned a prominent place among the most candid.
Hulu, the video site owned by NBC, News Corp and Disney, is safely ensconced in the No.2 most viewed video site in the U.S. according to latest February data from comScore. And Hulu is making progress not just in the quantity of views but in the quality of views: Users watched a record amount of video per person during the month. The average Hulu users watched 23.3 videos at 2.4 hours of video per viewer. This compares with the average online video length at 4.3 minutes.
Comic book artist Bob Layton co-wrote Marvel Entertainment’s iconic Iron Man titles in the 80’s, with partner David Michelinie. The duo recreated Iron Man’s Tony Stark into the alcoholic and playboy businessman that caught on notoriously well with readers.
YouTube executives and spinmeisters have been pushing back more aggressively at the perception that the video site is a great big drain on Google’s bottomline, probably losing $200 million to $500 million a year by some estimates. These execs say that hundreds of major advertisers are taking spots on YouTube against “hundreds of millions” of video views every week.
Magic, Disney’s way, just got a little more expensive, as it does every year around this time when Walt Disney World raises its admissions prices.******WIth its prices generally tracking the national economic exuberance or lack thereof, the fact that Disney raised prices this week for, among other things, its “Magic Your Way” multi-day tickets, appears to reflect expectations for some recovery at least in consumer spending somewhere on the horizon.******With the recession still weighing on family vacations, Disney hiked the resort’s most popular multi-day passes by a relatively gentle 2.5 percent to 5.3 percent this week, compared with a rise of more than 16 percent in the boom year of 2006, according to data compiled by Pali Capital analyst Rich Greenfield.******This price hike, whatever its size, may simply be aimed at mitigating a 7 percent lag in hotel bookings at its domestic parks in the current quarter, as well as margin-gouging discounts at its Walt Disney World hotels, which boosted attendance but saw revenue drop by 9 percent last quarter.******Disney CEO Bob Iger himself expressed a glimmer of optimism on a conference call to analysts last week, saying he say signs of “economic stabilization”, but would not commit to ending the hotel discounts that have been propping up park attendance since last year’s market crash.******A spokesman for Disney Parks and Resorts said the price increases resulted from the company’s “continuous monitoring” of park prices relative to other forms of entertainment like football games, skiiing or concerts — and by that calculus, a park visit, at $79 for a one-day, one-park adult ticket was still “great value for the money.”******So if having fun is getting pricier again, that’s a good thing. Right?
That question has got louder and louder from investors and Wall Street analysts concerned that YouTube owner Google is racking huge profit-hindering costs to be the free online video platform for the world. It seems Google’s top guys don’t know the answer either — or if they do, they’re choosing not to share it with reporters on Thursday.
Here are some of the day’s top stories in the media industry:
New York Times Asks Subscribers: Is It Wrong to Charge for Online Content? (Poynter)
Bill Mitchell writes: “The New York Times is testing a price point of $5 a month for access to nytimes.com, with a 50 percent discount for print subscribers. The Times e-mailed a survey to print subscribers Thursday afternoon inviting their reaction to that pricing plan and asking a range of questions about online pricing.”
Here are some of the day’s stories on the media industry:
‘Tonight Show’ Audience a Decade Younger (NYT)
“In Mr. O’Brien’s first month as host, the median age of “Tonight Show” viewers has fallen by a decade — to 45 from 55, a startling shift in such a short time. This audience composition means advertisers can now address almost exclusively young viewers on “Tonight,” and NBC is already contemplating a shift in how it sells the show,” writes Bill Carter.