Foursquare still struggling to become more than a niche app

By Kevin Kelleher
December 27, 2010

USA/When was the last time you played Foursquare? Not the mobile app that lets you check in at a coffeeshop or store in hopes of becoming its “mayor”. But the original game involving a red rubber ball and a grid chalked onto asphalt.

Gowalla shoots for 1 million users with new version of location service

December 2, 2010

Location service Gowalla launched within days of rival Foursquare in March 2009, only to see its competitor grow to more than 4 million users while Gowalla seemedGowalla 3 Activity Feed left in the dust. This summer’s introduction of Facebook’s location service, dubbed Places, didn’t help the perception that Gowalla was on a challenging road.

Google unveils new ads in bid to tap into local merchant market

April 20, 2010

Google is revamping its efforts to court local merchants, as the Internet search giant faces a growing band of rivals aiming for a piece of the lucrative small business market.